High Signal Podcasts Evidence ledger
Method
Browse

Public evidence record

Ben Gilbert

Host · Acquired

Claims
500
Episodes
23
Shows
1
Named items
46

Books, apps, and tools

The evidenced stack.

Browse the grouped index →

service / likes

Vanguard

“Ben and David love their index funds. You know, we love Vanguard here. If you had bought the S&P 500 with that same $1,000, instead of $17 million today, you would have $170,000.”

Acquired · 14 Sept 2026

Evidence receipt · Source ↗

other / recommends

Defunctland

“There's a great one on the Florida Project, so I highly recommend Defunctland.”

Acquired · 22 Jun 2026

Evidence receipt · Source ↗

other / recommends

Animagraffs

“I highly recommend the channel, Animagraffs.”

Acquired · 22 Jun 2026

Evidence receipt · Source ↗

hardware / likes

Disneyland

“The sightlines, man. The, the—I, I like going to Disneyland just to walk around.”

Acquired · 22 Jun 2026

Evidence receipt · Source ↗

other / recommends

Tifosi

“I highly recommend Tifosi. They're also pretty cheap. I bought three pairs. They're goofy in different colors and they're fun.”

Acquired · 4 Mar 2026

Evidence receipt · Source ↗

book / uses

Last Man Standing

“One great book I read for research was Last Man Standing to prep for the Jamie Dimon interview.”

Acquired · 15 Dec 2025

Evidence receipt · Source ↗

other / uses

Invest Like the Best

“I listened to an episode of Invest Like the Best about a year ago, which was a really, really long interview with Graham Duncan.”

Acquired · 15 Dec 2025

Evidence receipt · Source ↗

app / uses

Gemini

“I find switching costs to be relatively low. I use Gemini for some stuff, then it’s really easy to switch away.”

Acquired · 6 Oct 2025

Evidence receipt · Source ↗

other / uses

Glass

“I watched the Google IO keynote with Glass and I watched a bunch of Glass content.”

Acquired · 26 Aug 2025

Evidence receipt · Source ↗

paper / uses

Worldly Partners research

“In fact, in particular, for each of these episodes now, I read the Worldly Partners research on the company we’re covering from front of the show, Arvind.”

Acquired · 18 Nov 2024

Evidence receipt · Source ↗

app / uses

Netflix

“Think about how I watch Netflix. I will watch Netflix tonight after we record on my Apple TV upstairs.”

Acquired · 22 Jul 2024

Evidence receipt · Source ↗

other / recommends

Visa

“I highly recommend the Visa one as discussed earlier in the Network of Networks idea, if you haven't heard that”

Acquired · 22 Apr 2024

Evidence receipt · Source ↗

Claim ledger

What Ben said.

81 transcript-backed records

03 / evaluation

Michael is supposed to get the job that Barry had as chairman of the movie studio over at Paramount, and he doesn't get that job largely because of internal politics and who's making how much money, those sort of games.

“Michael is supposed to get the job that Barry had as chairman of the movie studio over at Paramount, and he doesn't get that job largely because of internal politics and who's making how much money, those sort of games.”
Speaker
Ben Gilbert
Publisher
Acquired

04 / evaluation

There are a few things left, but Iger kind of saw this before anyone else, went in with a bigger checkbook than I think a lot of people would have been willing to go in with, diluted Disney to do it.

“There are a few things left, but Iger kind of saw this before anyone else, went in with a bigger checkbook than I think a lot of people would have been willing to go in with, diluted Disney to do it.”
Speaker
Ben Gilbert
Publisher
Acquired

05 / evaluation

It's going away. They had a very profitable box office, especially in the golden era where you could make and market a film like Avengers, the original one, for, I don't know, $200, $300 million and then gross $1.

“It's going away. They had a very profitable box office, especially in the golden era where you could make and market a film like Avengers, the original one, for, I don't know, $200, $300 million and then gross $1.”
Speaker
Ben Gilbert
Publisher
Acquired

07 / evaluation

Listeners, for anyone who isn't tuned into our Visa episode, it took a similarly—I'm not sure if "selfless" is the right word—but a person who was not motivated by getting to own the fruits of their labor, where Dee just decided this is the best structure if all these banks link arms and collectively create this thing that if memory serves, it might have even been a nonprofit or some sort of strange structure.

“Listeners, for anyone who isn't tuned into our Visa episode, it took a similarly—I'm not sure if "selfless" is the right word—but a person who was not motivated by getting to own the fruits of their labor, where Dee just decided this is the best structure if all these banks link arms and collectively create this thing that if memory serves, it might have even been a nonprofit or some sort of strange structure.”
Speaker
Ben Gilbert
Episode
Vanguard
Publisher
Acquired

08 / evaluation

" Then he went and talked to a second doctor, and that doctor said, "Why don't you get a place out in Cape Cod and stop working and enjoy the last few years you have left? Don't work anymore.

“" Then he went and talked to a second doctor, and that doctor said, "Why don't you get a place out in Cape Cod and stop working and enjoy the last few years you have left? Don't work anymore.”
Speaker
Ben Gilbert
Episode
Vanguard
Publisher
Acquired

14 / evaluation

We’ve thrown a lot of missives here and there, but we should just say like this is an unbelievable fantastic company that makes a remarkable product, and the strategy and execution by which they’ve executed that is best in the world ever.

“We’ve thrown a lot of missives here and there, but we should just say like this is an unbelievable fantastic company that makes a remarkable product, and the strategy and execution by which they’ve executed that is best in the world ever.”
Speaker
Ben Gilbert
Episode
Rolex
Publisher
Acquired

16 / evaluation

James Cameron, on a man submersible, takes the Sea-Dweller Deepsea Challenge—it actually is (I think) all of those brands; they include the sub-brand with the parent brand in this thing—down to the Marianas Trench to the deepest part of the ocean.

“James Cameron, on a man submersible, takes the Sea-Dweller Deepsea Challenge—it actually is (I think) all of those brands; they include the sub-brand with the parent brand in this thing—down to the Marianas Trench to the deepest part of the ocean.”
Speaker
Ben Gilbert
Episode
Rolex
Publisher
Acquired

17 / evaluation

Unlike everything else that is incredibly tight inside a watch, this component, the balance almost floats and it moves with really low friction. It’s weird because it’s the opposite of everything else that’s in the whole watch.

“Unlike everything else that is incredibly tight inside a watch, this component, the balance almost floats and it moves with really low friction. It’s weird because it’s the opposite of everything else that’s in the whole watch.”
Speaker
Ben Gilbert
Episode
Rolex
Publisher
Acquired

18 / evaluation

Fascinatingly, and I’m not sure if this is counterintuitive or not, I don’t remember 2014 thinking about the watch industry because I didn’t, but it was the best thing to ever happen to Rolex, Audemars Piguet, Patek, et cetera.

“Fascinatingly, and I’m not sure if this is counterintuitive or not, I don’t remember 2014 thinking about the watch industry because I didn’t, but it was the best thing to ever happen to Rolex, Audemars Piguet, Patek, et cetera.”
Speaker
Ben Gilbert
Episode
Rolex
Publisher
Acquired

19 / evaluation

In some ways, we have to tell a whole industry history here. But in other ways, these are all the same company, because they're all stacked learnings from Sol Price and his various brain children over the years to create the Costco that it is today.

“In some ways, we have to tell a whole industry history here. But in other ways, these are all the same company, because they're all stacked learnings from Sol Price and his various brain children over the years to create the Costco that it is today.”
Speaker
Ben Gilbert
Episode
Costco
Publisher
Acquired

20 / evaluation

There was a Deutsche Bank analyst that said, "It is better to be an employee or a customer than a shareholder," which Costco management would say, yeah, that's literally like we've printed it.

“There was a Deutsche Bank analyst that said, "It is better to be an employee or a customer than a shareholder," which Costco management would say, yeah, that's literally like we've printed it.”
Speaker
Ben Gilbert
Episode
Costco
Publisher
Acquired

21 / evaluation

The split is just significant enough for the retail business where you're like, okay, yeah, we should care about growing sales in the retail business. But if it wasn't 70/30, if it was 90/10, or 95/5, you'd be like, well, I'm actually not sure why we care about making a single nother sale of toilet paper, because unless it is increasing the likelihood someone retains, I don't care about it.

“The split is just significant enough for the retail business where you're like, okay, yeah, we should care about growing sales in the retail business. But if it wasn't 70/30, if it was 90/10, or 95/5, you'd be like, well, I'm actually not sure why we care about making a single nother sale of toilet paper, because unless it is increasing the likelihood someone retains, I don't care about it.”
Speaker
Ben Gilbert
Episode
Costco
Publisher
Acquired

23 / evaluation

It is such a good value that 55% of US members now do it. But much like everything else we've talked about with Costco, it is also amazing for Costco, because they get your money at the beginning of the year further advantaging their cash flow position.

“It is such a good value that 55% of US members now do it. But much like everything else we've talked about with Costco, it is also amazing for Costco, because they get your money at the beginning of the year further advantaging their cash flow position.”
Speaker
Ben Gilbert
Episode
Costco
Publisher
Acquired

26 / evaluation

It eventually became the sport of rich guys who want to own teams to gallivant around Europe, losing colossal sums of money along the way. And in fact, David, since the sport began, over 100 separate teams have entered and exited the competition, mostly because they went bankrupt.

“It eventually became the sport of rich guys who want to own teams to gallivant around Europe, losing colossal sums of money along the way. And in fact, David, since the sport began, over 100 separate teams have entered and exited the competition, mostly because they went bankrupt.”
Speaker
Ben Gilbert
Episode
Formula 1
Publisher
Acquired

28 / evaluation

The interesting thing too is that the leagues aren't respecting each other's drafts. It doesn't matter if you draft someone in your league, I'm signing him to a contract in mind and that contract is valid in the United States.

“The interesting thing too is that the leagues aren't respecting each other's drafts. It doesn't matter if you draft someone in your league, I'm signing him to a contract in mind and that contract is valid in the United States.”
Speaker
Ben Gilbert
Episode
The NFL
Publisher
Acquired

29 / evaluation

Then Amazon is having to do make goods with the advertisers because Amazon wasn't able to get enough people to watch the streams because frankly, I think a lot of people want to watch the NFL on TV.

“Then Amazon is having to do make goods with the advertisers because Amazon wasn't able to get enough people to watch the streams because frankly, I think a lot of people want to watch the NFL on TV.”
Speaker
Ben Gilbert
Episode
The NFL
Publisher
Acquired

30 / evaluation

Players are effectively a partner in the league because the league's success ends up being their success, not necessarily evenly distributed among all players by any means, in fact, quite the opposite.

“Players are effectively a partner in the league because the league's success ends up being their success, not necessarily evenly distributed among all players by any means, in fact, quite the opposite.”
Speaker
Ben Gilbert
Episode
The NFL
Publisher
Acquired

32 / evaluation

If an agency reaches out and says, we want to place ads on your podcast, we write them a very nice note if we're able to get to the email and say, oh, we don't work with agencies, but thank you so much for your interest.

“If an agency reaches out and says, we want to place ads on your podcast, we write them a very nice note if we're able to get to the email and say, oh, we don't work with agencies, but thank you so much for your interest.”
Speaker
Ben Gilbert
Publisher
Acquired

33 / evaluation

You were discovering these things that nobody's talking about, whereas when we do something like Trader Joe's, someone says, what are you working on, and we're like, Trader Joe's, they're like, I love Trader Joe's.

“You were discovering these things that nobody's talking about, whereas when we do something like Trader Joe's, someone says, what are you working on, and we're like, Trader Joe's, they're like, I love Trader Joe's.”
Speaker
Ben Gilbert
Publisher
Acquired

34 / evaluation

I think we found our way to that probably four-ish years ago, maybe five years ago, where we used to feel like we were bad at podcasting because we couldn't make very many, because we didn't have a whole production team, and we didn't have professional ad salespeople.

“I think we found our way to that probably four-ish years ago, maybe five years ago, where we used to feel like we were bad at podcasting because we couldn't make very many, because we didn't have a whole production team, and we didn't have professional ad salespeople.”
Speaker
Ben Gilbert
Publisher
Acquired

35 / evaluation

The way in which this giant mass produced thing is created, it’s only stored (I believe) in two people’s head at any given time. They deliberately kept this a trade secret and didn’t patent it, because if you patent something, eventually it does become the property of the public and anyone can use it to further innovate.

“The way in which this giant mass produced thing is created, it’s only stored (I believe) in two people’s head at any given time. They deliberately kept this a trade secret and didn’t patent it, because if you patent something, eventually it does become the property of the public and anyone can use it to further innovate.”
Speaker
Ben Gilbert
Episode
Coca-Cola
Publisher
Acquired

36 / evaluation

Coca-Cola is one thing that means our formula, our secret formula with this mystery merchandise 7x, which is the real crux of the formula. And there are no other things that can be colas because we created the concept of Coca-Cola and we are N of one.

“Coca-Cola is one thing that means our formula, our secret formula with this mystery merchandise 7x, which is the real crux of the formula. And there are no other things that can be colas because we created the concept of Coca-Cola and we are N of one.”
Speaker
Ben Gilbert
Episode
Coca-Cola
Publisher
Acquired

37 / evaluation

I would swear up and down too, but yes, this is the best example ever though of someone electing to use a trade secret instead of a patent, and then creating all this lore, secrecy, and myth around it.

“I would swear up and down too, but yes, this is the best example ever though of someone electing to use a trade secret instead of a patent, and then creating all this lore, secrecy, and myth around it.”
Speaker
Ben Gilbert
Episode
Coca-Cola
Publisher
Acquired

38 / evaluation

I mean, in an era where most grocery chains are being disrupted, Trader Joe's cult following has driven it to be more successful than ever, at least as far as we can tell from the outside, because it is an intensely private company.

“I mean, in an era where most grocery chains are being disrupted, Trader Joe's cult following has driven it to be more successful than ever, at least as far as we can tell from the outside, because it is an intensely private company.”
Speaker
Ben Gilbert
Episode
Trader Joe’s
Publisher
Acquired

41 / evaluation

Executives who worked for him — stuffed C-suite dullards of the grotesquely self-confident variety — will drop all pretense and describe wanting to wake up early in the morning to race to work because they can't wait to hear what Joe has to say.

“Executives who worked for him — stuffed C-suite dullards of the grotesquely self-confident variety — will drop all pretense and describe wanting to wake up early in the morning to race to work because they can't wait to hear what Joe has to say.”
Speaker
Ben Gilbert
Episode
Trader Joe’s
Publisher
Acquired

42 / evaluation

"And so if you just want to sell those to me, I'm sure I can unload them on our customers; they're going to love the deal. And then it's actually not a big deal for me when I run out, because that's not a part of our value proposition the way it is for the big supermarkets.

“"And so if you just want to sell those to me, I'm sure I can unload them on our customers; they're going to love the deal. And then it's actually not a big deal for me when I run out, because that's not a part of our value proposition the way it is for the big supermarkets.”
Speaker
Ben Gilbert
Episode
Trader Joe’s
Publisher
Acquired

44 / evaluation

In theory, this is really bad because it means you would need to be constantly waiting around on any given machine for the other machines to sync their updated parameters before you could proceed.

“In theory, this is really bad because it means you would need to be constantly waiting around on any given machine for the other machines to sync their updated parameters before you could proceed.”
Speaker
Ben Gilbert
Publisher
Acquired

46 / evaluation

One of the reasons that the judge cited of why they weren’t going to really take these actions is because of the race in AI. That because tens of billions of dollars of funding have gone into companies like OpenAI and Anthropic and Perplexity, Google essentially has this new war to fight and we’re going to leave it to the free market to do its thing where it creates viable competition on its own, and we’re not going to hamstring Google.

“One of the reasons that the judge cited of why they weren’t going to really take these actions is because of the race in AI. That because tens of billions of dollars of funding have gone into companies like OpenAI and Anthropic and Perplexity, Google essentially has this new war to fight and we’re going to leave it to the free market to do its thing where it creates viable competition on its own, and we’re not going to hamstring Google.”
Speaker
Ben Gilbert
Publisher
Acquired

47 / evaluation

Because this is Google and they have (I think) the most obfuscated financials of any of the companies we’ve studied, they anger me the most in being able to hide the ball in their financial statements.

“Because this is Google and they have (I think) the most obfuscated financials of any of the companies we’ve studied, they anger me the most in being able to hide the ball in their financial statements.”
Speaker
Ben Gilbert
Publisher
Acquired

49 / evaluation

Just like we talked about on the Microsoft episodes, it really doesn’t matter when you fail and how many times you fail, even the size of your failures, if your hits are these giant world changing platform type tech businesses that endure for decades and that’s what they had on their hands.

“Just like we talked about on the Microsoft episodes, it really doesn’t matter when you fail and how many times you fail, even the size of your failures, if your hits are these giant world changing platform type tech businesses that endure for decades and that’s what they had on their hands.”
Speaker
Ben Gilbert
Publisher
Acquired

50 / evaluation

We had that awkward teenage years where browsers had the URL bar on the left and then the search on the right and it’s clean to think about it on its own because now that we understand that that is sponsored, that I think for the longest time that was not in the public psyche, that whatever search engine appeared in that box in the right hand corner was paying for that placement.

“We had that awkward teenage years where browsers had the URL bar on the left and then the search on the right and it’s clean to think about it on its own because now that we understand that that is sponsored, that I think for the longest time that was not in the public psyche, that whatever search engine appeared in that box in the right hand corner was paying for that placement.”
Speaker
Ben Gilbert
Publisher
Acquired

60 / evaluation

IBM thought, oh we’ve got some protection from Microsoft, disintermediating us from all the developers and all the potential customers, because targeting our BIOS is going to be important and unreplicable.

“IBM thought, oh we’ve got some protection from Microsoft, disintermediating us from all the developers and all the potential customers, because targeting our BIOS is going to be important and unreplicable.”
Speaker
Ben Gilbert
Publisher
Acquired

67 / evaluation

You just want to assume that if someone knows that they’re about to launch a huge new cricket league that’s not included in your contract and you’re operating under the idea that it is included in your contract, what’s in the contract doesn’t matter as much as what you both feel like you’re agreeing to.

“You just want to assume that if someone knows that they’re about to launch a huge new cricket league that’s not included in your contract and you’re operating under the idea that it is included in your contract, what’s in the contract doesn’t matter as much as what you both feel like you’re agreeing to.”
Speaker
Ben Gilbert
Publisher
Acquired

73 / evaluation

Which is funny because in older interviews sometimes he goes, well, the timing was a little lucky on when fabless happened. But I think he even said to Jensen in the first few years of TSMC, growth wasn’t very high because we were waiting for the customers to emerge.

“Which is funny because in older interviews sometimes he goes, well, the timing was a little lucky on when fabless happened. But I think he even said to Jensen in the first few years of TSMC, growth wasn’t very high because we were waiting for the customers to emerge.”
Speaker
Ben Gilbert
Publisher
Acquired

77 / evaluation

I thought this was a recent diversification hedge, but here it is effectively at the founding of Mars or at least Forrest’s modern Mars, and he’s in the first second year of business buying and diversifying to pet food. It was immediately a good idea because it became profitable after just a couple of years, and started generating enough cash flow to fund the expansion of Mars bars.

“I thought this was a recent diversification hedge, but here it is effectively at the founding of Mars or at least Forrest’s modern Mars, and he’s in the first second year of business buying and diversifying to pet food. It was immediately a good idea because it became profitable after just a couple of years, and started generating enough cash flow to fund the expansion of Mars bars.”
Speaker
Ben Gilbert
Publisher
Acquired

80 / evaluation

The scarce commodity is trust. That is the important lesson here. It’s also a very convenient infrastructure decision, where if these two systems truly don’t need to talk to each other, that’s great.

“The scarce commodity is trust. That is the important lesson here. It’s also a very convenient infrastructure decision, where if these two systems truly don’t need to talk to each other, that’s great.”
Speaker
Ben Gilbert
Episode
Meta
Publisher
Acquired
Search evidence