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Published · transcript-backed

Ben Gilbert: evaluation

4 Mar 2026 Acquired Costco

“Every single time Costco does something amazing, they needed to because of the trade-offs that they chose.”

— Ben Gilbert

Source trail

Everything needed to verify it.

Speaker
Ben Gilbert
Attribution
Verified speaker
Claim type
evaluation
Recorded
4 Mar 2026
Publisher
Acquired
Episode
Costco

Transcript context

…Yup. You'll be happy to have our business, not the other way around. It's crazy. Of course, with Costco's margin structure, they literally couldn't. Speaking of trade-offs, they literally couldn't ever accept credit. How with an 11% gross margin are you going to go give three percentage points of that 11% to a Visa? It actually would flip the business upside down. We talked about it a minute ago. They make $7½ billion of operating income on $230 billion of sales. The credit card companies eat all your profitability if you let them in the door. It's a pretty incredible position, toughing it out and doing the hard thing first, and then being able to flip to the other side of the table. Anyway, I love that point on the payment processing. I think it's an amazing playbook that Costco ran over the years and a necessary one. Every single time Costco does something amazing, they needed to because of the trade-offs that they chose. Yup. I think that's the last big piece. Let's take it to the business today.…

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