Evidence receipt / evaluation
Published · transcript-backedBen Gilbert: evaluation
16 Dec 2024 Acquired Mars Inc. (the chocolate story)
“I thought this was a recent diversification hedge, but here it is effectively at the founding of Mars or at least Forrest’s modern Mars, and he’s in the first second year of business buying and diversifying to pet food. It was immediately a good idea because it became profitable after just a couple of years, and started generating enough cash flow to fund the expansion of Mars bars.”
Source trail
Everything needed to verify it.
- Speaker
- Ben Gilbert
- Attribution
- Verified speaker
- Claim type
- evaluation
- Recorded
- 16 Dec 2024
- Publisher
- Acquired
- Episode
- Mars Inc. (the chocolate story)
Transcript context
…Yeah, it’s a manufacturing process. Interestingly enough, I learned this. The fact that this happened in 1935 completely blew my mind. I knew that Mars was in the pet food business much like Nestlé Purina is in the pet food business. I thought this was a recent diversification hedge, but here it is effectively at the founding of Mars or at least Forrest’s modern Mars, and he’s in the first second year of business buying and diversifying to pet food. It was immediately a good idea because it became profitable after just a couple of years, and started generating enough cash flow to fund the expansion of Mars bars. Yeah, good margins in the pet food business.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.