01 / commitment
Whether I'm correct or not, it is a role I sometimes play in the ecosystem, I will admit.
“Whether I'm correct or not, it is a role I sometimes play in the ecosystem, I will admit.”
- Speaker
- Casey Winters
- Publisher
- Lenny's Podcast
Public evidence record
Published podcast speaker
Claim ledger
34 transcript-backed records
01 / commitment
“Whether I'm correct or not, it is a role I sometimes play in the ecosystem, I will admit.”
02 / belief
“Whereas, if you get the hard part done upfront, it opens up a lot of amazing adjacencies, different ways to grow. I think there's definitely truth in that statement.”
03 / prediction
“I don't care about your perfectly practiced answers. I'm going to give you real scenarios that I expect from the role.”
04 / belief
“I think people understand now, if they didn't before, that paid acquisition tends to get worse as you scale.”
05 / belief
“Some things I pay attention to is if they're talking about solutions that are going to take a long time to get signal from, whether it's months and months of engineering time before you actually see the impact on users or the business, I think that's always great.”
06 / belief
“I think Zillow is really interesting in that a real estate listing site is not particularly an interesting product, but the ability of saying, very rarely do both sides of this network, people who are buying homes and selling homes need to connect, but I can find a way for the brand to connect with both of them by giving real time pricing information on the value of homes, and that creates a much stickier product for both sides.”
07 / uncertainty
“There's this quote from a movie called The Way of the Gun. I don't know if you've ever seen it.”
08 / belief
“Help your companies build better products and better businesses. That's all I care about.”
09 / uncertainty
“I think that's right. I think, I don't know when it was. Just maybe like 2015 or whatever.”
10 / belief
“OpenTable promised both a SaaS tool that would help you understand what tables are open and where to seat people, so for the host in the front of the house in a restaurant, but also bring in additional reservations to fill up your restaurant. Because I think what people misunderstand about restaurants is they're, "Oh, these restaurants are these incredibly low-margin businesses.”
11 / belief
“I think you overestimate my importance or awareness in the community. I think most people have no idea who I am when they start talking to me.”
12 / belief
“Faire is a company I advised more recently that I think has unlocked this model in the reverse, where Faire is a wholesale marketplace between independent retailers and brands so that you could sell products at these retailers, like a boutique in your local neighborhood.”
13 / uncertainty
“I don't know how many of you have heard it, but it's about a group of college kids who graduate, but they just decide not to leave campus and start their lives, and they just stick around campus.”
14 / belief
“I think the main way this happens with cross-side network effects that we typically talk about for marketplaces is when a disruptor dramatically expands selection.”
15 / preference
“I think another thing that was working pretty well before the pandemic in building disrupters was focusing on the pickup use case, which DoorDash cannot do as easily.”
16 / evaluation
“" I think that's actually the opposite of what you want, because none of these people know the business as well as you get it.”
17 / recommendation
“I think if you do state your point, you've actually built up the expertise, you're confident and you are refuted for whatever reasons, you have to find ways to be contrarian and prove you're right.”
18 / prediction
“What that means is you need higher user-based retention than B2B SaaS businesses with more unpredictable users, and it's a lot higher than, I think, founders tend to think.”
19 / evaluation
“This is something I started noticing while managing PMs and product designers at Eventbrite, and it's now coming up with Whatnot as I help them hire new PMs, is the environment in which a lot of product managers have come up is very distorted from when you and I started doing this kind of work. I think we used to always describe PMs as this gang of misfits.”
20 / recommendation
“I think some mistakes I made early that I corrected successfully is you want to show that you are caring and paying attention to the overall business first before just taking care of your own product designers, product managers, researchers, whoever.”
21 / evaluation
“Then when you start scaling the company because you found product-market fit, it's the first time that founders run into this classic problem of what got you here won't get you there.”
22 / evaluation
“All of these are examples of SaaS businesses that in providing a SaaS service, deal with the customer and the customer's customer. That makes it a lot easier because you already have a relationship.”
23 / prediction
“I think the real PM job is the least likely to get replaced over time because you need real subject matter expertise.”
24 / evaluation
“The more scale you have tends to be you have less sophisticated customers because you're generally like a consumer thing where the customers are rational.”
25 / belief
“I think there was this conventional wisdom to just focus on building until you found product market fit and then you can worry about growth.”
26 / prediction
“That could be personalized results in the case of Pinterest or in the case of Eventbrite, better targeting data for advertising to find people who are more likely to be interested in your event. And I think especially with Facebook and Apple's platform changes your product being able to generate its own data, versus just relying on the big platforms to do all the work for you.”
27 / evaluation
“The idea is that some of the most impactful projects that product teams can work on at scale, not early stage startups per se, but at scale are the hardest to measure. And because of that, they just get chronically underfunded.”
28 / commitment
“What I'm working on a lot now is trying to have more of a scaled approach to training this type of upward communication. And what types of frameworks, what types of structure tend to work for Eventbrite and making sure that everyone on my team is just really well versed in that and comfortable in it because of course, confidence projection is a key part of these types of meetings as well.”
29 / evaluation
“I think the other area to think about is when you're an early stage company, everything you're doing is trying to drive upside, like trying to drive growth in some way, it could be short term or long term, but you're trying to drive real growth for the business.”
30 / commitment
“First off, when you think about what's the job, the way I think about it is I'm responsible for leading and facilitating the development of products and features that deliver value for Eventbrite's customers that will translate into value for the business.”
31 / preference
“Coda's a company that's actually near and dear to my heart because I got to work on their launch when I was at Greylock. But in terms of what I love about it, I love loops and Coda has some of the coolest and most useful content loops I've seen.”
32 / evaluation
“Progressive disclosure doesn't work that well either because in many of these cases, we never want certain types of users to find the more advanced stuff, it's just going to confuse them.”
33 / preference
“I'm not against the concept of a marketing ops role or a product ops role, we have a product ops team at Eventbrite, but as someone who ran a double digit million marketing budget at GrubHub without marketing ops, because we invested in automation and we invested in process, it scares me when the first tactic people go to is to add people to help scale.”
34 / preference
“Not as many as we would like to recruit, so as a product leader, if I'm airing on the side of which side of the spectrum I want people from, I generally will take people who are good at execution over people who are good at generating ideas, because of course there's always too many good ideas that a company need to focus and execute well on the best ones.”