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Published · transcript-backed

Casey Winters: belief

30 Mar 2023 Lenny's Podcast Thinking beyond frameworks | Casey Winters (Pinterest, Eventbrite, Airbnb, Tinder, Canva, Reddit, Grubhub)

“Whereas, if you get the hard part done upfront, it opens up a lot of amazing adjacencies, different ways to grow. I think there's definitely truth in that statement.”

— Casey Winters

Source trail

Everything needed to verify it.

Speaker
Casey Winters
Attribution
Verified speaker
Claim type
belief
Recorded
30 Mar 2023
Publisher
Lenny's Podcast

Transcript context

…Is this just rooted in the fact that marketplaces are incredibly hard, no matter whether you start with them or whether you add them? Is that the root of the issue here? I think that's a good way to frame it. If you're building a startup in 2023 and you're like, "Oh, I'm going to build a SaaS business, and then five years later, I'm going to build this marketplace business on top of that," it's kind of like it's going to take a long time for you to de-risk the hardest part of that strategy. Whereas, if you get the hard part done upfront, it opens up a lot of amazing adjacencies, different ways to grow. I think there's definitely truth in that statement. The takeaway here is that if you're trying to add a marketplace, it's going to be very hard. You shared a couple things, a couple attributes that tell you that maybe it might work. Maybe just share those again real quick.…

Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.

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