Casey Winters: preference

Transcript context

…Pinterest, Airbnb, Reddit, Canva, Hipcamp, Thumbtack, Fair, Tinder, Eventbrite. What do these companies have in common? Casey Winters, Casey has worked with and advised more consumer companies on their product and growth strategy than anyone in the world. He's also very generous with his time and often sets time aside to help founders and product leaders. I always learned so much talking to Casey, and I'm excited for you to hear this episode. In our chat we covered Casey's advice on making trade offs as a product leader, justifying non-sexy product investments, the spectrum of product people and how to level up your skills, new growth trends and tactics that he's seeing, when to focus on growth, and a bunch of advice on growth strategy, and so many other things. As a bonus, we're going to be doing a live AMA with Casey in my newsletter Slack community on August 5th at 10:00 AM Pacific time, so if you'd like to ask Casey any questions, make sure to get there. Until then enjoy this episode with Casey Winters. Hey Casey Winters, what do you love about Coda? Coda's a company that's actually near and dear to my heart because I got to work on their launch when I was at Greylock. But in terms of what I love about it, I love loops and Coda has some of the coolest and most useful content loops I've seen. How the loop works is someone can create a Coda and share it publicly for the world. This can be how you create LKRs, run annual planning, build your roadmap, whatever. Every one of those codas can then be easily copied and adapted to your organization without knowing who originally even wrote it, so they're embedding the sharing of best practices of scaling companies into their core product and growth loops, which is something I'm personally passionate about. I actually use Coda myself every day, it's kind of the center of my writing and podcasting operation. I use it for first drafts, to organize my content calendar, to plan each podcast episode, and so many more things. Coda's giving listeners of this podcast $1,000 in free credit off their first statement, just go to coda.io/lenny. That's coda.io/lenny. This episode is brought to you by Mixpanel, offering powerful self-serve product analytics. Something we talk a lot about on the show is how startups can build successful and amazing products. And relying on gut feeling is a really expensive way to find out if you're heading in the right direction, especially when you're raising money, because VCs don't want to pay the price for these kinds of mistakes. That's why Mixpanel will give you $50,000 in credits when you join their startup program. With Mixpanel, startups find product market fit faster, helping you take your company from minimal viable product to the next unicorn. Access realtime insights with the help of their pre-built templates, and know that at every stage Mixpanel is helping you build with confidence and curiosity for free. Apply for the startup program today to claim your $50,000 in credits at mixpanel.com/startups with an S, and even if you're not a startup Mixpanel has pricing plans for teams of every size. Grow your business like you've always imagined with Mixpanel. Casey, welcome to the pod. I feel like every time that we chat, I leave with at least one new perspective that kind of blew my mind on product, or growth, or even just the world. And so I'm really excited to have this conversation mostly to selfishly extract as much knowledge out of your head as I can in the hour that we have together. And so with that welcome.…

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