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Acquired / episode intelligence

The New York Times Company

18 Feb 2021 61 published claims 2 attributable people

Speakers in the public record

Claim mix

belief 38uncertainty 7evaluation 6commitment 5prediction 2preference 2recommendation 1

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Every row below preserves an exact excerpt. Identified speakers are linked; unresolved voices are labeled and excluded from people counts.

Claim ledger

The useful parts, with receipts.

61 published records

02 / belief

I think there might be more and more, David, exactly of what you're talking about, you got to pick and then there is less room or at least have a large addressable market as someone who is trying to be a centrist.

“I think there might be more and more, David, exactly of what you're talking about, you got to pick and then there is less room or at least have a large addressable market as someone who is trying to be a centrist.”
Speaker
Ben Gilbert
Publisher
Acquired

03 / belief

Let’s try and do a ton of crazy data science and launch a bunch of games. It’s happening over the course of years instead of months and they’re not running hard into these opportunities that I think you would see for a tech company in the startup world if they were falling into the success that The New York Times is.

“Let’s try and do a ton of crazy data science and launch a bunch of games. It’s happening over the course of years instead of months and they’re not running hard into these opportunities that I think you would see for a tech company in the startup world if they were falling into the success that The New York Times is.”
Speaker
Ben Gilbert
Publisher
Acquired

14 / uncertainty

Here, you are suddenly thrust into this new era where you're in the worst financial shape you've ever been in as a company, you own all these things, the technology landscape is changing out from underneath you, and you have basically built an internal, I don't know the right phrase is but you got a massive chasm between what you perceive as the core competency of a business producing print journalism and everything else over on the business side, and not thinking about any distribution.

“Here, you are suddenly thrust into this new era where you're in the worst financial shape you've ever been in as a company, you own all these things, the technology landscape is changing out from underneath you, and you have basically built an internal, I don't know the right phrase is but you got a massive chasm between what you perceive as the core competency of a business producing print journalism and everything else over on the business side, and not thinking about any distribution.”
Speaker
Ben Gilbert
Publisher
Acquired

16 / belief

In fact, in the very first edition that comes out that September in 1851, he writes famously, “We, being The Times, shall be conservative in all cases where we think conservatism essential to the public good, and we shall be radical in everything which may seem to us to require radical treatment and radical reform.

“In fact, in the very first edition that comes out that September in 1851, he writes famously, “We, being The Times, shall be conservative in all cases where we think conservatism essential to the public good, and we shall be radical in everything which may seem to us to require radical treatment and radical reform.”
Speaker
David Rosenthal
Publisher
Acquired

18 / belief

Now, when we were comparing it to Netflix I think there’s one more interesting thing to say about The Times here and that’s the bull case, is they don’t have to go acquire content.

“Now, when we were comparing it to Netflix I think there’s one more interesting thing to say about The Times here and that’s the bull case, is they don’t have to go acquire content.”
Speaker
Ben Gilbert
Publisher
Acquired

20 / belief

In catching us up today, we have to give a huge shoutout to a website called Mine Safety Disclosures, that put together a deck of it, provides just an amazing analysis of The Times, and frankly makes an amazing bull case that I think we’ll cover as we go into bull and bear narratives but definitely wanted to give a shout out.

“In catching us up today, we have to give a huge shoutout to a website called Mine Safety Disclosures, that put together a deck of it, provides just an amazing analysis of The Times, and frankly makes an amazing bull case that I think we’ll cover as we go into bull and bear narratives but definitely wanted to give a shout out.”
Speaker
Ben Gilbert
Publisher
Acquired

23 / uncertainty

I don't know if they have intentionally done this in modern eras because they learned from this time when it went well for them, but The Times now has a pattern of buying low when others are selling, in particular, investing in high quality journalism when the industry is going through terrible financial times.

“I don't know if they have intentionally done this in modern eras because they learned from this time when it went well for them, but The Times now has a pattern of buying low when others are selling, in particular, investing in high quality journalism when the industry is going through terrible financial times.”
Speaker
Ben Gilbert
Publisher
Acquired

24 / belief

I think he waits until the expiry dates which is a few years later, but he does exercise them and he becomes the largest individual shareholder in The New York Times owning about 17%.

“I think he waits until the expiry dates which is a few years later, but he does exercise them and he becomes the largest individual shareholder in The New York Times owning about 17%.”
Speaker
David Rosenthal
Publisher
Acquired

32 / belief

The crossword app on its own is a $30-million-a-year business with zero marginal cost because they’re just running historical crosswords from years and years and years, and I think some new ones, but the apps business that they have—they call it other digital—is growing at 60% year over year and it’s crazy high-margin revenue.

“The crossword app on its own is a $30-million-a-year business with zero marginal cost because they’re just running historical crosswords from years and years and years, and I think some new ones, but the apps business that they have—they call it other digital—is growing at 60% year over year and it’s crazy high-margin revenue.”
Speaker
Ben Gilbert
Publisher
Acquired

33 / belief

The other part is he uses seller's notes again of $600,000 in debt owed back to the creditors that they will pay off over some number of the coming years from profits he'll generate by running this paper that has 9000 subscribers and is bleeding (I think) on the order of about half-a-million dollars a year at this point in losses.

“The other part is he uses seller's notes again of $600,000 in debt owed back to the creditors that they will pay off over some number of the coming years from profits he'll generate by running this paper that has 9000 subscribers and is bleeding (I think) on the order of about half-a-million dollars a year at this point in losses.”
Speaker
David Rosenthal
Publisher
Acquired

36 / uncertainty

I don't know but I suspect certainly a large portion of the five million subscribers they've added since Donald Trump was elected president have chosen to subscribe more for the niche reason than for the neutral reason.

“I don't know but I suspect certainly a large portion of the five million subscribers they've added since Donald Trump was elected president have chosen to subscribe more for the niche reason than for the neutral reason.”
Speaker
David Rosenthal
Publisher
Acquired

39 / uncertainty

I don't know what the strike price of those warrants were, whether they were penny warrants which is effectively free equity, stock options to employees, or whether they are at the then current stock price of the company or some discount, but they're effectively free call options at whatever the strike price is on the company for the future.

“I don't know what the strike price of those warrants were, whether they were penny warrants which is effectively free equity, stock options to employees, or whether they are at the then current stock price of the company or some discount, but they're effectively free call options at whatever the strike price is on the company for the future.”
Speaker
David Rosenthal
Publisher
Acquired

40 / belief

Go, go, go. This is when the company went public in 1969 on the American Stock Exchange, with the dual class share structure where the family still retains voting control than (I think) the rate to 70% of the board but exponentially larger voting control with their shares.

“Go, go, go. This is when the company went public in 1969 on the American Stock Exchange, with the dual class share structure where the family still retains voting control than (I think) the rate to 70% of the board but exponentially larger voting control with their shares.”
Speaker
David Rosenthal
Publisher
Acquired

44 / belief

I think there are eight family members who comprise a board of right now, and that they make the decisions for the dozens, and dozens, and dozens of numbers of cousins that there are now.

“I think there are eight family members who comprise a board of right now, and that they make the decisions for the dozens, and dozens, and dozens of numbers of cousins that there are now.”
Speaker
Ben Gilbert
Publisher
Acquired

48 / commitment

There are really two-and-a-half pieces of any news media organization, newspapers included, cable news, television networks—we will talk about that as we go along here—and Internet media news networks as well.

“There are really two-and-a-half pieces of any news media organization, newspapers included, cable news, television networks—we will talk about that as we go along here—and Internet media news networks as well.”
Speaker
David Rosenthal
Publisher
Acquired

50 / belief

Crosses 100,000 in 1901, 200,000 in 1912, and by the 1920s after World War I, he's up at over three quarters of a million circulation, and has become the dominant, not just paper in New York but probably the most prestigious, most respected, most widely-known American journalistic organization out there, that when we think of The New York Times, this was it, it was all Ochs.

“Crosses 100,000 in 1901, 200,000 in 1912, and by the 1920s after World War I, he's up at over three quarters of a million circulation, and has become the dominant, not just paper in New York but probably the most prestigious, most respected, most widely-known American journalistic organization out there, that when we think of The New York Times, this was it, it was all Ochs.”
Speaker
David Rosenthal
Publisher
Acquired

51 / belief

There’s this interesting allegory to the yellow journalism era where what Sulzberger and the 10-12–person team asset is if we are willing to step up internally, make a big change, bring the right leaders into the newsroom—tech, product, distribution, marketing, growth leaders—and adopt them as our own, we think that we can hold our values, grow our subscription business, and grow our reach.

“There’s this interesting allegory to the yellow journalism era where what Sulzberger and the 10-12–person team asset is if we are willing to step up internally, make a big change, bring the right leaders into the newsroom—tech, product, distribution, marketing, growth leaders—and adopt them as our own, we think that we can hold our values, grow our subscription business, and grow our reach.”
Speaker
Ben Gilbert
Publisher
Acquired

52 / prediction

I only knew about it, frankly, because when we saw all these tech CEOs starting to do this crazy dual class structure stuff, famously Zuckerberg and I think the Google founders did it, obviously Snapchat and freaking everyone since.

“I only knew about it, frankly, because when we saw all these tech CEOs starting to do this crazy dual class structure stuff, famously Zuckerberg and I think the Google founders did it, obviously Snapchat and freaking everyone since.”
Speaker
Ben Gilbert
Publisher
Acquired

53 / evaluation

These guys were, I don't know if they were The National Enquirer, but they were fast and loose with the facts and basically trying to sell copies with any sensationalism that they could come up with.

“These guys were, I don't know if they were The National Enquirer, but they were fast and loose with the facts and basically trying to sell copies with any sensationalism that they could come up with.”
Speaker
David Rosenthal
Publisher
Acquired

54 / prediction

Ochs made a really big bet on whether we should be producing more business content and people will be willing to pay more for it because it is either actually a business expense or it inspires them that they could do more with their business.

“Ochs made a really big bet on whether we should be producing more business content and people will be willing to pay more for it because it is either actually a business expense or it inspires them that they could do more with their business.”
Speaker
Ben Gilbert
Publisher
Acquired

58 / evaluation

Another bear case to make is that while subscribers are up—we’ve talked a lot about their subscriber numbers—we haven’t been talking about or nearly as much about their subscriber revenue because it is not growing as fast.

“Another bear case to make is that while subscribers are up—we’ve talked a lot about their subscriber numbers—we haven’t been talking about or nearly as much about their subscriber revenue because it is not growing as fast.”
Speaker
Ben Gilbert
Publisher
Acquired

59 / evaluation

Rockefeller is such a fascinating human because he is both the most egregious penny-pinching capitalist of all time and also probably the biggest philanthropist in global history maybe except for Bill Gates.

“Rockefeller is such a fascinating human because he is both the most egregious penny-pinching capitalist of all time and also probably the biggest philanthropist in global history maybe except for Bill Gates.”
Speaker
Ben Gilbert
Publisher
Acquired

60 / preference

The New York Times has incredible brand power They can print things that I wouldn't even believe if some blogger printed it, but it's literally the exact same story in The Times, 100% I will take that as truth.

“The New York Times has incredible brand power They can print things that I wouldn't even believe if some blogger printed it, but it's literally the exact same story in The Times, 100% I will take that as truth.”
Speaker
Ben Gilbert
Publisher
Acquired
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