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Lenny's Podcast / episode intelligence

Crafting a compelling product vision | Ebi Atawodi (YouTube, Netflix, Uber)

3 Dec 2023 23 published claims 2 attributable people
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Speakers in the public record

Ebi AtawodiLenny Rachitsky

Claim mix

belief 9recommendation 4commitment 3preference 3evaluation 3observation 1

Evidence policy

Every row below preserves an exact excerpt. Identified speakers are linked; unresolved voices are labeled and excluded from people counts.

Claim ledger

The useful parts, with receipts.

23 published records

02 / recommendation

I really like that as just a reminder that when you're even the article approach of announcing the thing instead of the traditional press release or even a Tech Wrench article, it's where will people find out about the thing you've built, and then use that as a way to frame what you've done.

“I really like that as just a reminder that when you're even the article approach of announcing the thing instead of the traditional press release or even a Tech Wrench article, it's where will people find out about the thing you've built, and then use that as a way to frame what you've done.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

04 / belief

" Matilde, my engineering partner or Brian, my engineering partner, whoever those are, they know I care about them. So when the feedback is coming like raw, they know that it's in their best interest because I've shown them enough times that I genuinely care about the person behind the role.

“" Matilde, my engineering partner or Brian, my engineering partner, whoever those are, they know I care about them. So when the feedback is coming like raw, they know that it's in their best interest because I've shown them enough times that I genuinely care about the person behind the role.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

05 / belief

I think just people don't realize just the power of, "Oh, I have to actually think about what this will look like and not just paint this very fuzzy picture of what it might be.

“I think just people don't realize just the power of, "Oh, I have to actually think about what this will look like and not just paint this very fuzzy picture of what it might be.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

08 / belief

I think one of the other interesting things about culture is every team also has its own culture and part of PM and a PM leader's job is to create that culture and create good vibes and be a recent guest, put it, you're the emotional center of the team.

“I think one of the other interesting things about culture is every team also has its own culture and part of PM and a PM leader's job is to create that culture and create good vibes and be a recent guest, put it, you're the emotional center of the team.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

09 / observation

However, and I'm talking about PMs from L4 all the way to L7 in my team, which is from a junior PM, senior PM all the way to GPMs in my org, all have a variation of a vision.

“However, and I'm talking about PMs from L4 all the way to L7 in my team, which is from a junior PM, senior PM all the way to GPMs in my org, all have a variation of a vision.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

10 / belief

Clarity is being very clear about what you've learned and where you think things are going and then conviction is pick your battle. Here's where we think we need to invest.

“Clarity is being very clear about what you've learned and where you think things are going and then conviction is pick your battle. Here's where we think we need to invest.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

12 / belief

I think with the lofty slash attainable balance, I think that Elon Musk is an interesting example where it may feel impossible, but as an inspirational leader, you almost convince people that it is possible through your confidence and your being in the details, helping people see maybe there's a path.

“I think with the lofty slash attainable balance, I think that Elon Musk is an interesting example where it may feel impossible, but as an inspirational leader, you almost convince people that it is possible through your confidence and your being in the details, helping people see maybe there's a path.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

13 / belief

Two is there's this quote that I think Patrick Hollison tweeted that I always think about in these discussions where a lot of people think of user research.

“Two is there's this quote that I think Patrick Hollison tweeted that I always think about in these discussions where a lot of people think of user research.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

14 / commitment

It's knowing that, oh, there's a human, they know I care about them. So when the feedback is coming like raw, they know that it's in their best interest because I've shown enough times that I genuinely care about the person behind the role.

“It's knowing that, oh, there's a human, they know I care about them. So when the feedback is coming like raw, they know that it's in their best interest because I've shown enough times that I genuinely care about the person behind the role.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

15 / commitment

We're doing it because we want to prove to ourselves that we can summit Mount Everest, which I will not be doing anytime soon, and we're doing it to prove to ourselves something that we can do it and we're capable, and we will do that by making sure that we look out for each other.

“We're doing it because we want to prove to ourselves that we can summit Mount Everest, which I will not be doing anytime soon, and we're doing it to prove to ourselves something that we can do it and we're capable, and we will do that by making sure that we look out for each other.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

16 / preference

I'm a big fan of evergreen documents because you create this mental thing where everybody just knows, link whatever the short link is, whatever you use in your company, they remember it and that's the link and that's where I go or they know what the name is to search for the document.

“I'm a big fan of evergreen documents because you create this mental thing where everybody just knows, link whatever the short link is, whatever you use in your company, they remember it and that's the link and that's where I go or they know what the name is to search for the document.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

18 / recommendation

So the core of your vision is your team. And I want to make sure my team understands the vision because I'm basically saying, "Get on this boat, we're sailing to the vision of the Bermuda or some island," and I describe this beautiful island.

“So the core of your vision is your team. And I want to make sure my team understands the vision because I'm basically saying, "Get on this boat, we're sailing to the vision of the Bermuda or some island," and I describe this beautiful island.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

19 / recommendation

That's how I think of clarity. And the tactical thing that I use to bring that clarity is the framework I talked about which is the narrative, insights, strategy, big rocks.

“That's how I think of clarity. And the tactical thing that I use to bring that clarity is the framework I talked about which is the narrative, insights, strategy, big rocks.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

20 / preference

ng one because I think you use research. I think research is rich when it's giving you foundational problems that are a couple of cycles out, obviously depending on the level of research you're doing.

“ng one because I think you use research. I think research is rich when it's giving you foundational problems that are a couple of cycles out, obviously depending on the level of research you're doing.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

22 / preference

Most people, it needs to feel within reach. And then I think the key thing is it needs to kind of be in a vacuum from the limitations of today because the whole point of going to the future and saying, [inaudible 00:07:15] time traveled five years out is to say, "Okay, I've come back to tell you what we need to fix in order to get there.

“Most people, it needs to feel within reach. And then I think the key thing is it needs to kind of be in a vacuum from the limitations of today because the whole point of going to the future and saying, [inaudible 00:07:15] time traveled five years out is to say, "Okay, I've come back to tell you what we need to fix in order to get there.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast

23 / evaluation

It's this connected single trip. And the reason I was doing that was I was a Platform PM and surprise surprise, I always say Platform PMs, you have to be an order of magnitude even more stronger I think at vision setting because you have to build the foundations of stuff you don't even know is coming.

“It's this connected single trip. And the reason I was doing that was I was a Platform PM and surprise surprise, I always say Platform PMs, you have to be an order of magnitude even more stronger I think at vision setting because you have to build the foundations of stuff you don't even know is coming.”
Speaker
Ebi Atawodi
Publisher
Lenny's Podcast
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