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Published · transcript-backed

Ebi Atawodi: belief

3 Dec 2023 Lenny's Podcast Crafting a compelling product vision | Ebi Atawodi (YouTube, Netflix, Uber)

“I've tried to do it in two days. That is the absolute limit because I think you need to create white space for just the magic to happen.”

— Ebi Atawodi

Source trail

Everything needed to verify it.

Speaker
Ebi Atawodi
Attribution
Verified speaker
Claim type
belief
Recorded
3 Dec 2023
Publisher
Lenny's Podcast

Transcript context

…Got it. And so you said the first three days are aligning and fully understanding and immersing yourself in insights? I usually have strategy sessions of three days. I've tried to do it in two days. That is the absolute limit because I think you need to create white space for just the magic to happen. But I usually use a framework that it's literally what I call the narrative structure. So when we get into the conviction part, the clarity is the problems to solve. The conviction is the narrative. The framing of that conviction is insights, strategy, big rocks. So the insights day is just focused on understand work, these five problems, actually using the app, doing teardowns of other apps. It's just like a day of understanding. So the Google design, they ask the experts. In a way I've given the experts a template, that's what I'm doing basically. And then the second day is where we now go into the strategy of all the problems we've seen, the 10, which are the ones we want to focus on in which order? And who's in these meetings?…

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