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Lenny's Podcast / episode intelligence

Brandon Chu on building product at Shopify, how writing changed the trajectory of his career, the habits that make you a great PM, pros and cons of being a platform PM, how Shopify got through Covid

27 Jun 2022 12 published claims 2 attributable people

Speakers in the public record

Claim mix

evaluation 7recommendation 2belief 1uncertainty 1preference 1

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The useful parts, with receipts.

12 published records

01 / belief

I think if anyone's listening and they want to help me out, just go help some stranger in the world that needs it.

“I think if anyone's listening and they want to help me out, just go help some stranger in the world that needs it.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

02 / uncertainty

I don't know the exact answer, but I would imagine. So we also use trip actions inside of Shopify and I'm pretty sure they have an API, so probably we've done something directly with them.

“I don't know the exact answer, but I would imagine. So we also use trip actions inside of Shopify and I'm pretty sure they have an API, so probably we've done something directly with them.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

04 / evaluation

I love that your answer to how to work remotely better is get together more often, which I hear a lot from companies, but I love that you've built this infrastructure to enable it.

“I love that your answer to how to work remotely better is get together more often, which I hear a lot from companies, but I love that you've built this infrastructure to enable it.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

05 / evaluation

A lot of companies just want to avoid upsetting people, want to avoid creating chaos. And it's so important to always be rethinking even if it's like we just put a plan together, maybe we should change it because things have changed.

“A lot of companies just want to avoid upsetting people, want to avoid creating chaos. And it's so important to always be rethinking even if it's like we just put a plan together, maybe we should change it because things have changed.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

06 / evaluation

All those questions and feedback from your subscribers and whatnot is fodder for the next thing that you're going to give. And I think that's an amazing relationship.

“All those questions and feedback from your subscribers and whatnot is fodder for the next thing that you're going to give. And I think that's an amazing relationship.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

07 / recommendation

It's more important that the merchant has access to this data across apps. And it's important that actually you push that data back in Shopify so that you don't hold that data back so that this other app can't use it.

“It's more important that the merchant has access to this data across apps. And it's important that actually you push that data back in Shopify so that you don't hold that data back so that this other app can't use it.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

08 / evaluation

I don't know if I have a favorite, but the one that always I'd say has overall had the most traction or just constantly, even to today, people still tweet about or message me, whatever, was the one about making good decisions as a PM.

“I don't know if I have a favorite, but the one that always I'd say has overall had the most traction or just constantly, even to today, people still tweet about or message me, whatever, was the one about making good decisions as a PM.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

09 / evaluation

I think what I learned over the arc of my career is that especially when it comes to product management specifically, it's a lot of the hard skills that PMs are known for, so organizational, analytical, good communication, even technical skills.

“I think what I learned over the arc of my career is that especially when it comes to product management specifically, it's a lot of the hard skills that PMs are known for, so organizational, analytical, good communication, even technical skills.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

10 / preference

I think you're a machine, but for me, it was like, I would put one every couple months maximum or something like that.

“I think you're a machine, but for me, it was like, I would put one every couple months maximum or something like that.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

11 / evaluation

To give an example, during COVID, this cultural resilience we had to change was so vital because all of a sudden, these grandiose ideas and visions we had for 2020 didn't matter and what mattered was like, "Oh, shit.

“To give an example, during COVID, this cultural resilience we had to change was so vital because all of a sudden, these grandiose ideas and visions we had for 2020 didn't matter and what mattered was like, "Oh, shit.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast

12 / evaluation

So I think as you go to towards more the junior PMs and the ICs, there is a much bigger emphasis on balanced decision making between all the Kraft's user experience and engineering, of course. And then it's more when you get to director level or above, that's when there is more emphasis put on where the PM wants to lead, because ultimately, it becomes a pure strategic function at that point and that is your only job.

“So I think as you go to towards more the junior PMs and the ICs, there is a much bigger emphasis on balanced decision making between all the Kraft's user experience and engineering, of course. And then it's more when you get to director level or above, that's when there is more emphasis put on where the PM wants to lead, because ultimately, it becomes a pure strategic function at that point and that is your only job.”
Speaker
Brandon Chu
Publisher
Lenny's Podcast
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