Public evidence record
Published podcast speaker
Books, apps, and tools
other / uses
“We actually use the emotion wheel by The Junto Institute for Entrepreneurial Leadership because this emotion wheel has all of the nuance that a game designer needs in order to actually practice emotional design.”
Claim ledger
26 transcript-backed records
01 / belief
“What I would say is for folks who have listened to this, maybe they're excited to try Superhuman or they have an email problem and they really wish that they could through their inbox twice as fast as before—sustainably hit inbox zero, head to superhuman.”
02 / belief
“What you want your players to feel, what is the emotional path for them to get there, and how does your software—your business product, if that's what you're building—take them along the path? That's why one of the key principles that we think about at Superhuman isn't just goals, it isn't just toys, it isn't just flow, but it's also emotions.”
03 / commitment
“We dove into the Chrome source code, reverse-engineered the font layout engine, and then built our own layout framework actually entirely in CSS because we wanted this thing to be super fast as well.”
04 / commitment
“Those seven principles, we think of them across roughly five different factors—things like goals, emotions, controls, toys, and flow.”
05 / commitment
“Because we're trying to do real-time graphics in the browser, I'm going to create my own object model in Java.”
06 / evaluation
“That's the problem with rewards, they massively undermine intrinsic motivation. That's why gamification does not work, and when gamification does work, it is because the underlying experience was already a game.”
07 / evaluation
“We do use Electron. Electron by itself doesn't solve the problem. Electron by itself doesn't give you an easy way to do a full text search locally.”
08 / recommendation
“I like to use a definition that I came across in a book that is, by the way, the best on the topic—The Art of Game Design by Jesse Schell.”
09 / recommendation
“We actually use the emotion wheel by The Junto Institute for Entrepreneurial Leadership because this emotion wheel has all of the nuance that a game designer needs in order to actually practice emotional design.”
10 / evaluation
“Let's take the things that we take for granted—hundred milliseconds response times, instantaneous search, command palette, keyboard shortcuts, beautiful layouts, typography as a first-class citizen, design that reports separately and is a thing unto itself.”
11 / preference
“A speed where you stop thinking in words, because words are too slow because by the time you've had that thought, you're already around the corner and through the next valley.”
12 / evaluation
“The point is that you can take all of these little tools that we have as game designers and apply them to any experience that you're trying to design.”
13 / belief
“We believe that with Superhuman, there are underlying network effects that will become apparent overtime.”
14 / belief
“Although I would say that the wait list is a relatively small funnel into the product.”
15 / evaluation
“You can’t go from being a professional party animal like I was into, “Okay, I'm not going to do 12-hour days again.” It just doesn't work.”
16 / belief
“I realized that in the grand scheme of things, this is going to turn out to be no money whatsoever.”
17 / belief
“I think as I introspect this, it came out of some of the frustrations developing Rapportive on Gmail.”
18 / belief
“I think so. I suspect I may just be on the far end of persistence compared to most people.”
19 / observation
“" Most startups actually orient around the fourth question, the bargain for the money because there's some kind of network effect, or a greenfield effect, or they're trying to take advantage of a first-mover effect, or so on.”
20 / evaluation
“I don’t know, I think I rate okay. But yes, really great products. In addition to that, engineers of all types.”
21 / evaluation
“The story arc is just perfect. It’s kind of a startup where if you do, everybody will cheer you on because they want you to succeed, because it feels like it should be destiny that this thing works.”
22 / prediction
“I think Sam Altman had a slightly different take, which is it's when users love your product so much that they spontaneously tell other people to start using it without you even asking them to do that.”
23 / preference
“In my mind I like to imagine this gigantic flywheel and it’s made up of the most dense material in the universe.”
24 / recommendation
“I think that’s a good sign when you can’t stay away from an idea, it’s a strong indication that you should probably go and do it no matter how bad the idea is.”
25 / commitment
“Every single week we just pick a number of users that we will onboard the following week and that's how we grow.”
26 / commitment
“In any case, I dropped out because I realized that what I wanted to be was an entrepreneur, but I didn’t have an idea at the time what I wanted to pursue.”