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Kevin Aluwi

Published podcast speaker

Claims
14
Episodes
1
Shows
1
Named items
2

Books, apps, and tools

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book / recommends

What You Do Is Who You Are

“What You Do Is Who You Are. I think that was the second most popular Ben Horowitz's book, but I'm really obsessed with building interesting and engaging cultures, so I think that's one. Another is a classic marketing book. Again, we talked a lot about branding today, so there's this book called How Brands Grow by Byron Sharp. I don't agree necessarily with everything in it, but I do think that it's a great primer on how to think about branding and marketing.”

Lenny's Podcast · 26 Mar 2023

Evidence receipt · Source ↗

book / recommends

How Brands Grow

“What You Do Is Who You Are. I think that was the second most popular Ben Horowitz's book, but I'm really obsessed with building interesting and engaging cultures, so I think that's one. Another is a classic marketing book. Again, we talked a lot about branding today, so there's this book called How Brands Grow by Byron Sharp. I don't agree necessarily with everything in it, but I do think that it's a great primer on how to think about branding and marketing.”

Lenny's Podcast · 26 Mar 2023

Evidence receipt · Source ↗

Claim ledger

What Kevin said.

2 transcript-backed records

01 / belief

I found that a lot of literature out there says that product teams should be this communal best ideas come from everywhere group, which I think is well-intentioned and absolutely everyone should contribute ideas, but I think not having it be super clear who is accountable and who is deciding often slows down execution a lot.

“I found that a lot of literature out there says that product teams should be this communal best ideas come from everywhere group, which I think is well-intentioned and absolutely everyone should contribute ideas, but I think not having it be super clear who is accountable and who is deciding often slows down execution a lot.”
Speaker
Kevin Aluwi
Publisher
Lenny's Podcast

02 / belief

I think that was the second most popular Ben Horowitz's book, but I'm really obsessed with building interesting and engaging cultures, so I think that's one.

“I think that was the second most popular Ben Horowitz's book, but I'm really obsessed with building interesting and engaging cultures, so I think that's one.”
Speaker
Kevin Aluwi
Publisher
Lenny's Podcast
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