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Lenny's Podcast / episode intelligence

Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js)

13 Apr 2025 20 published claims 2 attributable people

Speakers in the public record

Claim mix

belief 8recommendation 8prediction 3uncertainty 1

Evidence policy

Every row below preserves an exact excerpt. Identified speakers are linked; unresolved voices are labeled and excluded from people counts.

Claim ledger

The useful parts, with receipts.

20 published records

01 / prediction

I just see a future where AI becomes synonymous with software. We build software and we use software to build software.

“I just see a future where AI becomes synonymous with software. We build software and we use software to build software.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

02 / belief

I spend so much time on every newsletter post, more than I think anyone spends on a newsletter post, like 10, 20, 30 hours.

“I spend so much time on every newsletter post, more than I think anyone spends on a newsletter post, like 10, 20, 30 hours.”
Speaker
Lenny Rachitsky
Publisher
Lenny's Podcast

04 / belief

We were demonstrating the error state, the success state, the slow stream state. So it really empowers product builders not only with technical skills, I think that does a disservice to the tool.

“We were demonstrating the error state, the success state, the slow stream state. So it really empowers product builders not only with technical skills, I think that does a disservice to the tool.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

05 / belief

There is an amazing startup building x-ray AI tooling. So the ideas I think are infinite, and what I've seen from users of AI at Vercel, for example, our legal team loves this tool called Get GC.

“There is an amazing startup building x-ray AI tooling. So the ideas I think are infinite, and what I've seen from users of AI at Vercel, for example, our legal team loves this tool called Get GC.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

06 / belief

Really, truly, I think, I've been a big believer that AGI undersells what we are collectively building because we already have, all of this sparks of super intelligence.

“Really, truly, I think, I've been a big believer that AGI undersells what we are collectively building because we already have, all of this sparks of super intelligence.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

07 / belief

Yeah, I do say that a lot. And this is, I think when I shared it on X, it blew a lot of engineers' minds, because it created a canvas-based, canvas is the sort of underlying rendering surface that very sophisticated products use like Figma.

“Yeah, I do say that a lot. And this is, I think when I shared it on X, it blew a lot of engineers' minds, because it created a canvas-based, canvas is the sort of underlying rendering surface that very sophisticated products use like Figma.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

08 / belief

Great question, because I have five kids, and I've already enrolled them in this school of G, myself, in the sense that I'm already guiding them towards the things I think are going to be very useful to them.

“Great question, because I have five kids, and I've already enrolled them in this school of G, myself, in the sense that I'm already guiding them towards the things I think are going to be very useful to them.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

09 / belief

I think when Claude came up with the name artifacts, I found it phenomenal, because we're all in this world, especially in this group of people, we're here to build awesome things and share them with the world.

“I think when Claude came up with the name artifacts, I found it phenomenal, because we're all in this world, especially in this group of people, we're here to build awesome things and share them with the world.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

10 / uncertainty

" There is a sense of direction and opinion about things and I think left to its own devices, AI, I don't know, this is the double-edged like prompt embellishment.

“" There is a sense of direction and opinion about things and I think left to its own devices, AI, I don't know, this is the double-edged like prompt embellishment.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

11 / prediction

In many ways, I see this as the next evolution of GitHub, whereas GitHub, it was a marvel for software development because I don't know if you remember this, but the initial, little tagline underneath the GitHub logo was social coding.

“In many ways, I see this as the next evolution of GitHub, whereas GitHub, it was a marvel for software development because I don't know if you remember this, but the initial, little tagline underneath the GitHub logo was social coding.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

12 / recommendation

You're using Vercel's technologies. So with v0, what we're trying to do is, and it's funny, because you put us rightfully, I think, in the building or development category in that survey, but what we're trying to do with v0 is help more people participate in building software, increase the total addressable market of people that are actually shipping things, shipping real products.

“You're using Vercel's technologies. So with v0, what we're trying to do is, and it's funny, because you put us rightfully, I think, in the building or development category in that survey, but what we're trying to do with v0 is help more people participate in building software, increase the total addressable market of people that are actually shipping things, shipping real products.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

13 / recommendation

Dogfooding is a great mechanism, obviously. So we use the heck out of Vercel and v0 to make Vercel and v0, and hopefully that helps us do better.

“Dogfooding is a great mechanism, obviously. So we use the heck out of Vercel and v0 to make Vercel and v0, and hopefully that helps us do better.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

14 / prediction

A lot of the programming jobs to be done that used to be specializations, I think, are going away, in a way. They're translation tasks, but knowing how things work under the hood is going to be very important for you because you're going to be able to influence the model and make it follow your intention a lot better.

“A lot of the programming jobs to be done that used to be specializations, I think, are going away, in a way. They're translation tasks, but knowing how things work under the hood is going to be very important for you because you're going to be able to influence the model and make it follow your intention a lot better.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

15 / recommendation

I recommend them, by the way, you should, if you want to be a brand designer, take them into consideration.

“I recommend them, by the way, you should, if you want to be a brand designer, take them into consideration.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

16 / recommendation

With the most recent model, it took me two prompts. And so that translation from the design intent into working implementation, another anecdote that I like to share with people is the model, because v0 tries to embed all of the best practices of the web, the model output more accessible code than what I wrote.

“With the most recent model, it took me two prompts. And so that translation from the design intent into working implementation, another anecdote that I like to share with people is the model, because v0 tries to embed all of the best practices of the web, the model output more accessible code than what I wrote.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

17 / recommendation

IO, which is a real-time communication mechanism that powers, for example, every time you use Notion, I think you interviewed Ivan, when Notion is to broadcast messages in real time to other collaborators, they use a real-time engine that I built for Socket.

“IO, which is a real-time communication mechanism that powers, for example, every time you use Notion, I think you interviewed Ivan, when Notion is to broadcast messages in real time to other collaborators, they use a real-time engine that I built for Socket.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

18 / recommendation

It allows you to connect any model and generate UI from its responses, not just output text, but actually generate UI. So maybe because I love showing stuff, I'll just really quickly show you this.

“It allows you to connect any model and generate UI from its responses, not just output text, but actually generate UI. So maybe because I love showing stuff, I'll just really quickly show you this.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

19 / recommendation

They were not what I wanted the flight radar to look like. So I built my own during the flight with the worst internet connection that you could imagine in the world, integrated into a flight data API called Edge Aviation.

“They were not what I wanted the flight radar to look like. So I built my own during the flight with the worst internet connection that you could imagine in the world, integrated into a flight data API called Edge Aviation.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast

20 / recommendation

I am sure people in your audience have used Figma, one of the things that I love about Figma is Figma files, that I can go and grab a starting point for something.

“I am sure people in your audience have used Figma, one of the things that I love about Figma is Figma files, that I can go and grab a starting point for something.”
Speaker
Guillermo Rauch
Publisher
Lenny's Podcast
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