Evidence receipt / recommendation
Published · transcript-backedGuillermo Rauch: recommendation
13 Apr 2025 Lenny's Podcast Everyone’s an engineer now: Inside v0’s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js)
“You're using Vercel's technologies. So with v0, what we're trying to do is, and it's funny, because you put us rightfully, I think, in the building or development category in that survey, but what we're trying to do with v0 is help more people participate in building software, increase the total addressable market of people that are actually shipping things, shipping real products.”
Source trail
Everything needed to verify it.
- Speaker
- Guillermo Rauch
- Attribution
- Verified speaker
- Claim type
- recommendation
- Recorded
- 13 Apr 2025
- Publisher
- Lenny's Podcast
Transcript context
…Oh, I appreciate that. Okay, I know you saw this, I did this survey recently where I asked my readers, "What tools do you use most in your day-to-day work as a product builder, as or product manager?" And in the category of engineering tools, v0 came in right below Cursor and GitHub for people's most used AI building tools. So clearly people love what you're doing. Yeah, we're very happy to see that. And for us, we're at the very beginning of the journey in some ways, because v0 is a relatively new tool, but for Vercel, our company has been around for a while. The way that I explain to people is, "Anytime you're using the internet, if there's a website or web application that's really fast, innovative, hopefully it's running on our platform." We're out there. We are running a lot of websites at scale. If you watched the Super Bowl recently, three different companies were promoting digital products that were built and delivered on Vercel. So not only can you deploy your ideas and build them on Vercel, they can scale to huge volumes of traffic and huge audiences. So a lot of people know us because of a framework called Next.js. It's an open source framework based on the React technology, open source by Meta, and it powers some of the most innovative products on the internet. So when you use Claude, or Grok, or Midjourney, you're using Next.js. You're using Vercel's technologies. So with v0, what we're trying to do is, and it's funny, because you put us rightfully, I think, in the building or development category in that survey, but what we're trying to do with v0 is help more people participate in building software, increase the total addressable market of people that are actually shipping things, shipping real products. And at the same time, just like you would with ChatGPT, we want v0 to be just extremely, extremely easy, and the outputs that it generates, make them as refined and realistic as possible. The things that you created with v0 hopefully live up to that standard set by some of the best and largest websites on the internet. I was going to ask you how v0 came out of Vercel, and my theory was it was like you guys are sitting around being like, "How do we get more people building websites?" And it's like, "Okay, let's just help them do it really easily." It's like TAM expansion for Vercel. Is that?…
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