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Public evidence record

Nir Eyal

Published podcast speaker

Claims
17
Episodes
1
Shows
1
Named items
1

Books, apps, and tools

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app / likes

Focusmate

“Another, you asked for more tools. Another product I love is called Focusmate. Have you tried Focusmate?”

Lenny's Podcast · 29 Dec 2023

Evidence receipt · Source ↗

Claim ledger

What Nir said.

17 transcript-backed records

01 / recommendation

It's not being stolen, we're giving it away. And so, what we need to do is to empower ourselves by showing ourselves in practice as well as in theory that we can postpone that distraction when we say we will.

“It's not being stolen, we're giving it away. And so, what we need to do is to empower ourselves by showing ourselves in practice as well as in theory that we can postpone that distraction when we say we will.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

02 / evaluation

These are things in our outside environment, the usual suspects, the pings, the dings, the rings, all this stuff in our outside environment, which we tend to blame for distraction, but studies find, that's only 10% of the reason we get distracted, 10% of the time it's because of something outside of us.

“These are things in our outside environment, the usual suspects, the pings, the dings, the rings, all this stuff in our outside environment, which we tend to blame for distraction, but studies find, that's only 10% of the reason we get distracted, 10% of the time it's because of something outside of us.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

04 / belief

The carrot is the stick. So, what that means, I think that's incredibly empowering because what that means is that whenever we don't do something, whenever we procrastinate, it's just a feeling.

“The carrot is the stick. So, what that means, I think that's incredibly empowering because what that means is that whenever we don't do something, whenever we procrastinate, it's just a feeling.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

05 / belief

I don't believe in anything supernatural, but I think there's a lot of wisdom to be adopted from the practices of organized religion, and one of those is this secular prayer reminding me of my purpose.

“I don't believe in anything supernatural, but I think there's a lot of wisdom to be adopted from the practices of organized religion, and one of those is this secular prayer reminding me of my purpose.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

06 / belief

I would say understanding these four steps of master the internal triggers, make time for traction, hack back the external triggers, and preventing distraction with pacts.

“I would say understanding these four steps of master the internal triggers, make time for traction, hack back the external triggers, and preventing distraction with pacts.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

07 / belief

If we think about our temperament as these immutable qualities, as the attributes of our personality, we have to be very careful about what kind of identity and what kind of limitations we let in to our psyche.

“If we think about our temperament as these immutable qualities, as the attributes of our personality, we have to be very careful about what kind of identity and what kind of limitations we let in to our psyche.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

08 / commitment

And we weren't being intimate because we were busy playing with our devices as opposed to each other. And so, I started doing this research around Indistractable and I learned about this technique around making an effort pact.

“And we weren't being intimate because we were busy playing with our devices as opposed to each other. And so, I started doing this research around Indistractable and I learned about this technique around making an effort pact.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

09 / commitment

If you know people are getting addicted to your product, you do have an ethical responsibility. And I've written about this for the past 10 years now about specific legislation that I think we need around what's called a use and abuse policy for people who are pathologically addicted.

“If you know people are getting addicted to your product, you do have an ethical responsibility. And I've written about this for the past 10 years now about specific legislation that I think we need around what's called a use and abuse policy for people who are pathologically addicted.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

10 / evaluation

I don't know what it's like now, but when I wrote the book, this was certainly the case that everybody from Stewart Butterfield on down, the CEO on down, believed that to do people's best work, they had to work without distraction.

“I don't know what it's like now, but when I wrote the book, this was certainly the case that everybody from Stewart Butterfield on down, the CEO on down, believed that to do people's best work, they had to work without distraction.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

11 / commitment

Every time that I am tempted to go do something else, which is all the time, what I will do is I will take out a timer, I'll take out my phone and I'll say, "Set a timer for 10 minutes.

“Every time that I am tempted to go do something else, which is all the time, what I will do is I will take out a timer, I'll take out my phone and I'll say, "Set a timer for 10 minutes.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

12 / evaluation

This is tricky. So, I think the reason I'm struggling answering this is because there's a difference between habits and routines and a lot of things that people think are habits are not really habits.

“This is tricky. So, I think the reason I'm struggling answering this is because there's a difference between habits and routines and a lot of things that people think are habits are not really habits.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

13 / recommendation

The problem is our inability to deal with discomfort. So, what I have adopted for myself and what I'd advise anyone who finds themselves in this situation is to always identify what is that internal trigger, what is that itch that you are looking to escape when you get distracted, because that is the source of 90% of our distractions.

“The problem is our inability to deal with discomfort. So, what I have adopted for myself and what I'd advise anyone who finds themselves in this situation is to always identify what is that internal trigger, what is that itch that you are looking to escape when you get distracted, because that is the source of 90% of our distractions.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

14 / evaluation

Becomes pretty easy when you look at both words, traction, distraction. They're opposites because both words come from the same Latin root, trahare, which means to pull, and they both end in the same six letters, A-C-T-I-O-N that spells action, reminding us that distraction is not something that happens to us.

“Becomes pretty easy when you look at both words, traction, distraction. They're opposites because both words come from the same Latin root, trahare, which means to pull, and they both end in the same six letters, A-C-T-I-O-N that spells action, reminding us that distraction is not something that happens to us.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

15 / recommendation

What you want to do, and this is step number two, is you're making time for traction by turning your values into time, which means you are going to make a time box schedule because you cannot call something a distraction unless you know what it distracted you from.

“What you want to do, and this is step number two, is you're making time for traction by turning your values into time, which means you are going to make a time box schedule because you cannot call something a distraction unless you know what it distracted you from.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

16 / evaluation

I have to use these tools. So, I wanted much more practical advice, and what I discovered was that the root cause of distraction is much more interesting and the solution is far more empowering than stop using technology, technology's evil, it's melting your brain.

“I have to use these tools. So, I wanted much more practical advice, and what I discovered was that the root cause of distraction is much more interesting and the solution is far more empowering than stop using technology, technology's evil, it's melting your brain.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast

17 / evaluation

They're not negations, they're complements. And I think I am uniquely qualified to write both these books because I know these techniques work and I know where they don't work.

“They're not negations, they're complements. And I think I am uniquely qualified to write both these books because I know these techniques work and I know where they don't work.”
Speaker
Nir Eyal
Publisher
Lenny's Podcast
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