other / likes
Jeff Bezos
“I like reading obscure books because go back to what Jeff Bezos said, differentiation is survival.”
Public evidence record
Published podcast speaker
Books, apps, and tools
other / likes
“I like reading obscure books because go back to what Jeff Bezos said, differentiation is survival.”
book / likes
“Then 28 minutes, and then they're telling me about the books they love. They're like, oh, I like Harry Potter, I like this, I like travel.”
other / likes
“If I press play on an Acquired episode, this is why I like Dan Carlin, if I read one book an episode.”
app / owns
“I own the hardcover, the Kindle, and the audiobook. That should tell you that it's worth it.”
book / uses
“He has this excellent book that I've read three times called Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs might be the subtitle.”
Claim ledger
20 transcript-backed records
01 / belief
“A TikToker has 10 million followers, yet they can't even get 3000 people to show up somewhere. I think that is the way to think about it.”
02 / belief
“Once he sold his advertising, I think he gave away a token of $100,000 to the people working there, and then they released it.”
03 / belief
“The reason that popped in my mind when I was asking him these questions—let me actually get the exact note because I don't want to mess up the way he said it, because his lines were just excellent.”
04 / belief
“Being a nut job and completely crazy is, I think, makes you harder to compete with.”
05 / belief
“Like you'll say, okay, this is what he said in inflation, and then you see what year he said it. That's where I found that.”
06 / belief
“I think the game tape analysis of that is helpful to realize that a lot of this stuff is impossible to plan in advance.”
07 / belief
“What I realized is all my heroes, what they have in common is the unbelievable clarity of thought like Steve Jobs, Charlie Munger.”
08 / belief
“I think he says the video game industry is bigger than music, movies, and books combined, or whatever.”
09 / belief
“I think in the book, he increases market share by 25% or 28% using this over and over again because human nature is, oh, crap, things are small.”
10 / belief
“One of the most interesting ideas I've heard, and it comes from our mutual friend Jeremy, who I think we mentioned earlier in the podcast, hopefully we did give him credit, I actually was talking to him and David Purow.”
11 / belief
“The NFL episode is what I meant if it's a crazy story, but even there is like a lesson, where I texted this to you. It totally changed the way I think about things, or maybe we were talking on Zoom about this.”
12 / belief
“I think what you're doing here with the sessions is you can't increase the amount of episodes that you can do because they take so much work to do.”
13 / belief
“When I sat down, the first thing me and Sam Zell talked about and I think helped bond us to the point where at the end, he said he liked my energy and everything.”
14 / belief
“I think you're getting to a good point. It's like because the business model didn't support that.”
15 / belief
“My interpretation of that on the podcast, what I said is, if you feel your product can improve people's lives, I think you guys already know, because you get thousands of messages just like I do, that yes, listening to Acquired, listening to Founders will improve people's lives and work, then you have a moral obligation to get good at marketing.”
16 / belief
“Now with podcasting, I don't ever look at analytics, but I think the last time I looked was 50% of my audience was in the United States, but then everywhere.”
17 / belief
“I think that's what we're listening to Acquired and founders is, is you're watching game tape of history's great entrepreneurs.”
18 / belief
“I was like, I just want you to amplify my audience and then connect me with first rate advertisers because I think Acquired is a luxury podcast.”
19 / belief
“I think part of the fact that I have now over 20,000 highlights from hundreds of books, and I still have 50, 60, or maybe 80 books I haven't put in there yet that are in my library—my Readwise account is an unfair advantage because anytime somebody is talking, it's like, oh, you said something, I search for that term, and it pulls up.”
20 / belief
“I've learned that because in Ogilvy and advertising at the very end of the book, David's like, here, these are the six giants that I learned from.”