book / recommends
Ogilvy on Advertising
“But no, a book that I recommended recently at work is Ogilvy on Advertising. Do you know this book?”
Public evidence record
Published podcast speaker
Books, apps, and tools
book / recommends
“But no, a book that I recommended recently at work is Ogilvy on Advertising. Do you know this book?”
Claim ledger
5 transcript-backed records
01 / belief
“I think that's the typical default path that a lot of companies take. And I was really struck by my experience working at some smaller startups or take Duolingo as an example, where over and over and over, I saw some of the highest performers just being people that had very high agency, had that clock speed, had that energy.”
02 / belief
“I would say though that something that is annoying to me is that we haven't yet figured out the bridging from the tinkering to the workflow quite as seamlessly as I would like.”
03 / belief
“I think when you have your D one retention somewhere around the 30 or 40% mark, that's quite solid I think for a consumer app.”
04 / belief
“In my experience, the typical win rate, and I hate to use that term for experiments, is often something like 30 to 50%.”
05 / belief
“At the end of the day, users, I think within a company sometimes you can have this siloed approach where you break apart the product experience in 50 different ways and distribute them across different teams, and you assume that users interact with each of the different features with a different mentality, but oftentimes that's actually not necessarily the case.”