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Shreyas Doshi on pre-mortems, the LNO framework, the three levels of product work, why most execution problems are strategy problems, and ROI vs. opportunity cost thinking

7 Jun 2022 14 published claims 2 attributable people

Speakers in the public record

Claim mix

evaluation 8belief 3recommendation 2preference 1

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The useful parts, with receipts.

14 published records

01 / belief

Oh, I mean, I saw that all the time, the work I did at pretty much every company. And again, I've been guilty of this myself, where I think typically the type of situation where I have seen this, as an example, is you are trying to prioritize the next quarter.

“Oh, I mean, I saw that all the time, the work I did at pretty much every company. And again, I've been guilty of this myself, where I think typically the type of situation where I have seen this, as an example, is you are trying to prioritize the next quarter.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

04 / belief

I was in meetings with Larry, Sergey, Eric Schmidt. And I think I particularly, if I were to pick one thing, I really appreciated Larry's strategic insight and particularly his ability to simulate the future to make better decisions.

“I was in meetings with Larry, Sergey, Eric Schmidt. And I think I particularly, if I were to pick one thing, I really appreciated Larry's strategic insight and particularly his ability to simulate the future to make better decisions.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

05 / evaluation

He's just a great marketer and um i just learned a lot about how to think about talking about the product in terms that uh you know again obvious stuff but talking about product in terms that customers really understand and then sometimes emphasizing things that we as product people might not think are really important and because maybe we didn't spend much time on building it And we want to talk about things that we spent a lot of time that are sort of truly innovative, etc, etc.

“He's just a great marketer and um i just learned a lot about how to think about talking about the product in terms that uh you know again obvious stuff but talking about product in terms that customers really understand and then sometimes emphasizing things that we as product people might not think are really important and because maybe we didn't spend much time on building it And we want to talk about things that we spent a lot of time that are sort of truly innovative, etc, etc.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

06 / evaluation

Can I bring up this tiger? And all of a sudden it became okay for people to bring those things up, which I think is perhaps the best part about a premortem is that shared vocabulary.

“Can I bring up this tiger? And all of a sudden it became okay for people to bring those things up, which I think is perhaps the best part about a premortem is that shared vocabulary.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

07 / evaluation

Now, of course, there's the other side of it, which is I think Google missed out on some trends simply because of this filter or this high bar where sometimes it's not clear if something is a hundred million dollar opportunity or a billion dollar opportunity.

“Now, of course, there's the other side of it, which is I think Google missed out on some trends simply because of this filter or this high bar where sometimes it's not clear if something is a hundred million dollar opportunity or a billion dollar opportunity.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

08 / recommendation

The point is to identify threats that we are not talking about openly or that we might just be missing.

“The point is to identify threats that we are not talking about openly or that we might just be missing.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

09 / evaluation

In fact, it is obvious to team members, some team members, but the problem is that they perhaps haven't created that psychological safety and that vocabulary to be able to talk about it in an objective way and to decide with intent, are we going to solve for this or not?

“In fact, it is obvious to team members, some team members, but the problem is that they perhaps haven't created that psychological safety and that vocabulary to be able to talk about it in an objective way and to decide with intent, are we going to solve for this or not?”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

11 / evaluation

I realized that I would never be a great engineer, that I would never be a top 10% engineer because I saw those engineers and the fortune of working with them.

“I realized that I would never be a great engineer, that I would never be a top 10% engineer because I saw those engineers and the fortune of working with them.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

12 / preference

Instead, you are thinking, is this the best use of my time? And it's a subtle but profound shift in our thinking, because when we think about opportunity cost, we will pick certain things that we would have never picked if we just had the ROI mindset.

“Instead, you are thinking, is this the best use of my time? And it's a subtle but profound shift in our thinking, because when we think about opportunity cost, we will pick certain things that we would have never picked if we just had the ROI mindset.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

13 / evaluation

Or like that is the more often the cases, the reason we are misaligned is because we don't know what the strategy is.

“Or like that is the more often the cases, the reason we are misaligned is because we don't know what the strategy is.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast

14 / evaluation

But there are many examples. And something I realized is that the same type of of activity can actually be either an l task or an n task or an o task so what's an example so say like a classic pm task activity of filing a bug report right and so many companies have these bug templates etc etc right like that you use to file a bug report Well, it turns out that filing a bug report, depending on the situation, depending on what type of bug it is, can actually be an L task, high leverage task.

“But there are many examples. And something I realized is that the same type of of activity can actually be either an l task or an n task or an o task so what's an example so say like a classic pm task activity of filing a bug report right and so many companies have these bug templates etc etc right like that you use to file a bug report Well, it turns out that filing a bug report, depending on the situation, depending on what type of bug it is, can actually be an L task, high leverage task.”
Speaker
Shreyas Doshi
Publisher
Lenny's Podcast
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