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David Placek

Published podcast speaker

Claims
12
Episodes
1
Shows
1
Named items
1

Books, apps, and tools

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book / recommends

Resilience

“There's a book called Resilience, which was written by a former Navy SEAL that... And it's not about combat, it's just a tiny bit about being a SEAL. But it is about overcoming things and it's about tenacity. And I think everybody in the world, we all have challenges and things. And I do recommend that to people. Second book is Andrew Roberts latest book on Winston Churchill. Winston Churchill is, really, one of my heroes. He was one of the most unusual, provocative statesmen/politicians of the 20th century. And here's another person that talked about tenacity, and ups and downs, and stick with it. And so, I do like to recommend that. Some people just tipped their head and said, "Ah, I don't know." It seems like maybe a boring book, but those are two books that I [inaudible 01:17:02].”

Lenny's Podcast · 29 Jun 2025

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What David said.

12 transcript-backed records

01 / recommendation

Recommends Resilience. Recommends Andrew Roberts latest book on Winston Churchill.

“There's a book called Resilience, which was written by a former Navy SEAL that... And it's not about combat, it's just a tiny bit about being a SEAL. But it is about overcoming things and it's about tenacity. And I think everybody in the world, we all have challenges and things. And I do recommend that to people. Second book is Andrew Roberts latest book on Winston Churchill. Winston Churchill is, really, one of my heroes. He was one of the most unusual, provocative statesmen/politicians of the 20th century. And here's another person that talked about tenacity, and ups and downs, and stick with it. And so, I do like to recommend that. Some people just tipped their head and said, "Ah, I don't know." It seems like maybe a boring book, but those are two books that I [inaudible 01:17:02].”
Speaker
David Placek
Publisher
Lenny's Podcast

02 / belief

In a snowstorm, and it just felt right. But I think particularly the 1883, the precursor to Yellowstone.

“In a snowstorm, and it just felt right. But I think particularly the 1883, the precursor to Yellowstone.”
Speaker
David Placek
Publisher
Lenny's Podcast

03 / belief

I'm going to emphasize one point, I think, which is that I really would like the listeners to really begin to think about how valuable a brand name can be.

“I'm going to emphasize one point, I think, which is that I really would like the listeners to really begin to think about how valuable a brand name can be.”
Speaker
David Placek
Publisher
Lenny's Podcast

04 / belief

The person producing and writing those things is incredibly talented. Taylor Sheridan, I think, is his name.

“The person producing and writing those things is incredibly talented. Taylor Sheridan, I think, is his name.”
Speaker
David Placek
Publisher
Lenny's Podcast

05 / evaluation

Because they wouldn't be either in a Y Combinator or getting some seed money if they didn't have something to win. And often, people, startups don't appreciate how much they actually do have to win because they're so busy and so stressed on what they're doing.

“Because they wouldn't be either in a Y Combinator or getting some seed money if they didn't have something to win. And often, people, startups don't appreciate how much they actually do have to win because they're so busy and so stressed on what they're doing.”
Speaker
David Placek
Publisher
Lenny's Podcast

06 / recommendation

Consumers are skeptical, worried about it, worried about their jobs, see the hope in it, those types of things, but haven't got the handle on it. So Codium is an example where we said, "We think what you're doing needs to be much more tangible, and something that people can grab onto, and much more natural as opposed to a Codium.

“Consumers are skeptical, worried about it, worried about their jobs, see the hope in it, those types of things, but haven't got the handle on it. So Codium is an example where we said, "We think what you're doing needs to be much more tangible, and something that people can grab onto, and much more natural as opposed to a Codium.”
Speaker
David Placek
Publisher
Lenny's Podcast

08 / preference

Sometimes, we'll do just one time depending on timing and budget. But we really try to get two cycles here, partly because humans love to compare.

“Sometimes, we'll do just one time depending on timing and budget. But we really try to get two cycles here, partly because humans love to compare.”
Speaker
David Placek
Publisher
Lenny's Podcast

09 / evaluation

We know from the research we've invested in that compounds like Powerbook or Facebook are multipliers of associations because there's wind and there's circles around that, and then there's surf images around that.

“We know from the research we've invested in that compounds like Powerbook or Facebook are multipliers of associations because there's wind and there's circles around that, and then there's surf images around that.”
Speaker
David Placek
Publisher
Lenny's Podcast

10 / commitment

We're new now, maybe bigger, but certainly we have more capabilities and we want you to know about it. And because of that, we're changing our to blank, which reflects those capabilities at some level.

“We're new now, maybe bigger, but certainly we have more capabilities and we want you to know about it. And because of that, we're changing our to blank, which reflects those capabilities at some level.”
Speaker
David Placek
Publisher
Lenny's Podcast

11 / evaluation

Our mission is to create the right name for clients, because the right name does deliver asymmetric advantage and cumulative advantage for you.

“Our mission is to create the right name for clients, because the right name does deliver asymmetric advantage and cumulative advantage for you.”
Speaker
David Placek
Publisher
Lenny's Podcast

12 / commitment

I think the process, at some point, I will hopefully write either a good article on this or maybe even a book.

“I think the process, at some point, I will hopefully write either a good article on this or maybe even a book.”
Speaker
David Placek
Publisher
Lenny's Podcast
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