Public evidence record
Published podcast speaker
Books, apps, and tools
app / uses
“So that's the company that I work on. So I use it for everything from Noora product roadmaps to my coaching notes, to even prepping for something like this podcast. I use Notejoy all the time. Another one that I really use a lot is Captio.”
app / uses
“You can dump your brain into it, and there's one button, and it emails it to you. So when I find that I'm really distracted, or I just want to remember something, I use Captio all the time just to quickly capture my ideas. And then I process it later in my inbox.”
book / recommends
“Persuasion by Robert Cialdini. I think it's a great book, if you're a marketer. It's a great book, if you're a founder or product person. But it really is a breakdown of what are the different strategies to get people to say yes and help persuade them toward things. I think it really helps in terms of thinking through that and designing a product or a business around it.”
Claim ledger
1 transcript-backed record
01 / prediction
“Because the risk that you're running is either you're getting poor answers or you're getting a really low response rate because you've given them way too much cognitive load in terms of answering it.”