Sean Ellis: commitment

Transcript context

…That's an awesome insight. By the way, did Rahul and the team there just do this on their own or were you involved in any way in this at Superhuman? No. That's the same thing. Like I said, I wasn't initially involved with Nubank. I wasn't involved with them. We wrote about it in our book in 2017, and so I think that I got it out there. But I actually teamed up with the Kissmetrics team in 2012, and essentially published this survey on survey.io where we just made it freely available for people and a really easy template to prepare and send out, and the how-to guide on it. It was all just free. Kissmetrics is using it as maybe lead gen. And for me, I just wanted a way to put something out for the community. And so it's been out there for a long time, so it's not surprising that different companies have found different unique ways to use it. That's awesome. I think that post is one of the most popular in First Round. It really had an impact on a lot of people.…

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