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Published · transcript-backed

Sean Ellis: preference

5 Sept 2024 Lenny's Podcast The original growth hacker reveals his secrets | Sean Ellis (author of “Hacking Growth”)

“I prefer a more passionate customer base and work from there, just because I think your biggest competition when you're really innovating is just being irrelevant.”

— Sean Ellis

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Speaker
Sean Ellis
Attribution
Verified speaker
Claim type
preference
Recorded
5 Sept 2024
Publisher
Lenny's Podcast

Transcript context

…Do you have a heuristic of which you often recommend or is it very dependent on the situation? I prefer a more passionate customer base and work from there, just because I think your biggest competition when you're really innovating is just being irrelevant. And so if you're deeply relevant to anyone, I think that gives you a much better chance of long-term success. Awesome. That's a really good insight. Okay, two more questions along this line and then I want to talk about growth strategy. One very tactical question. Is there a tool you recommend for doing this sort of survey? Do you recommend inline? In the product? An email? Something else?…

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