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Published · transcript-backed

Ben Gilbert: belief

10 Dec 2020 Acquired DoorDash

“I think Uber would like to continue the narrative that it's largely the sharing economy, but I think the professionalization of supply is pretty clear at this point.”

— Ben Gilbert

Source trail

Everything needed to verify it.

Speaker
Ben Gilbert
Attribution
Verified speaker
Claim type
belief
Recorded
10 Dec 2020
Publisher
Acquired
Episode
DoorDash

Transcript context

…I totally agree. I think about what would have happened otherwise, I think it would have been interesting. I think Uber got lazy and relied on this idea. I think it would have been interesting if they weren't going through everything that they went through to see how well they would have done with less having their eye taken off the ball here? Because I totally agree with Tony on this one, that the nature of the supply for food delivery is quite different across many dimensions versus rideshare. In particular, there's all the demographics that you mentioned. I think perhaps especially in cities, the more important one is vehicle type. If you're going to do rideshare in a city, you need to have a nice late model car or access to one. That immediately segments out a huge portion of your addressable gig labor economy, your labor force there. There are a whole lot more people who either don't have a car at all or have a car that doesn't meet the standards of Uber and Lyft. DoorDash came along and said, this is why I think bicycles were so brilliant in the early days and in Boston, and then that grew into ebikes, then that grew into scooters of all different types but the powered motorcycle like scooters and so birdlike scooters. I think that opened up a lot more addressable supply for them that Uber was never going to be able to multihome across their two products. It's a really great point. It's a larger potential supply base than Uber has. The way Uber solves that problem is like oh, well, that person can lease a car from us or at least a car from one of our partners. I actually think this gets to the fact that the way that people plug in to DoorDash is pretty different than the way that people plug into ridesharing. I think Uber would like to continue the narrative that it's largely the sharing economy, but I think the professionalization of supply is pretty clear at this point. The majority of Uber drivers, their full time job is to drive Uber. I actually don't know if that's true with DoorDash. I think it is much more like a younger crowd with a different job that is using this to make a little bit of money on the side in order to do something else. It feels to me much more like an actual realization of the sharing economy as opposed to what Uber turned into. Yeah, I would agree with that. I actually don't know what would have happened otherwise. It's not like we can crystal clear, say like oh yeah, Uber shot themselves in the foot. They would have won here. Things would have been different.…

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