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Raiza Martin: observation

10 Oct 2024 Lenny's Podcast Behind the product: NotebookLM | Raiza Martin (Senior Product Manager, AI @ Google Labs)

“Huge interest from professionals that are like, "Wow, I want to use this to work." And really funny, I won't mention the company, but I actually had a call with a company recently where they were like, "Hey, we thought we'd schedule a meeting with you because we found out that a bunch of people in our company are using this tool with their Gmail account.”

— Raiza Martin

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Everything needed to verify it.

Speaker
Raiza Martin
Attribution
Verified speaker
Claim type
observation
Recorded
10 Oct 2024
Publisher
Lenny's Podcast

Transcript context

…Let me tell you about a product called Sidebar. The most successful people that I know surround themselves with incredible peers. When you have a trusted group of peers, you can discuss challenges you're having, get career advice and just gut check how you're thinking about your work, your career, and your life. This gives you more than a leg up. It gives you a leap forward. Having a group of trusted and amazing peers was key to my career growth. And this is the Sidebar ethos, but it's hard to build this trusted group of peers on your own. Sidebar is a platform for senior tech professionals, director to C-level, to advance in their career. Members are matched into peer groups to lean on for unbiased opinions, diverse perspectives and raw feedback guided by world-class programming and facilitation, all running on Sidebar's technology. Sidebar enables you to get focused, tactical feedback at every step of your career journey. If you're a listener of this podcast, you're already committed to growth. Sidebar is the missing piece to catalyze your career. 93% of members say Sidebar helped them achieve a significant positive change in their career. Check them out at sidebar.com/lenny. Okay, so there's 60,000 in this Discord server. Any other traction numbers you can share? It feels like it's just going really well. I know there's probably a lot of sensitive information. Anything you can share about just how well things are going? Couple of things. Well, I'll tell you three things. I think the first is, I can't share the exact numbers, but for a product that's only been out for about a year, I think the rate at which our retention has gone up across the typical measures, daily retention, weekly retention, monthly retention, that I think has been very, very positive for us in terms of even when we talk to stakeholders, we say, "Hey, we've got something here." The second thing I'll say is even seeing how the demographics have changed, where I think in the beginning we saw educators, learners really loved the product and they were a lot of our demographic. It's really now a big mix of, I would say educators and learners are still a big part of it, but really professionals, right? Huge interest from professionals that are like, "Wow, I want to use this to work." And really funny, I won't mention the company, but I actually had a call with a company recently where they were like, "Hey, we thought we'd schedule a meeting with you because we found out that a bunch of people in our company are using this tool with their Gmail account. " They're like, "They're not supposed to do that, so we just want to make it official that they can use this at work with their official work email." So I thought that was pretty cool. And then the third thing I'll say is the number of businesses that we've seen using NotebookLM, it's astronomical. It's just like crazy. I think we went, I don't want to say the exact numbers, but it is now at a point where I have to hire a business development person because I was like, hey, I have to ship products and I'm actually taking customer calls every day now. Very, very exciting. I could see the path to monetization clearly, enterprise features, single sign-on and SOC 2 and all these things. Along those lines, what does success look like for this team and for you? I know initially it was probably just build interesting things, see what happens. Is there now a clear sense of here's what this team should be achieving in the future?…

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