David Rosenthal: observation

Transcript context

…This story feels abrupt, but I remember it feeling abrupt when it happens, too. Yup. A story for another day. But for our purposes here in the Nintendo story, the point is that Nintendo has now fallen, and they've fallen pretty hard. There were a couple of other self-inflicted Nintendo wounds around this time, too, starting in 1988. They actually get embroiled in two separate antitrust lawsuits with each of the successor Atari entities, both the hardware side and the game side. They win both of these, but this really hurts Nintendo's brand image. It comes out to the American public through this that what we know from doing part one, Nintendo, corporate wise, is not really this family-friendly, gentle, kind company. There's a great quote from Howard Lincoln in Game Over about this lawsuit. He says, “I thought to myself, you have no idea what you've taken on Atari. We are a tiger who will skin you piece by piece.” Obviously, he doesn't say that publicly, but this isn't really good for Nintendo's image. Fun side note on this, the Atari Games case is actually the start of the video games career for the then baby lawyer Mitch Lasky of Benchmark and Gamecraft Podcast fame. No way.…

Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.