David Rosenthal: belief

Transcript context

…Right. Anything else in bulls before we go into bears? The bull case we alluded to this earlier, I think Pinterest actually does a really nice job in the S1 laying this out and Ben Silbermann has always said this about it. You were joking about is it a social network? Is it not a social network? Here in the S1 they say, “Pinterest is the productivity tool for planning your dreams. Dreaming and productivity may seem like polar opposites, but on Pinterest inspiration enables action and dreams become reality. Visualizing the future helps bring it to life. In this way, Pinterest is unique. Most consumer internet companies are either tools or media. Pinterest is not a pure media channel, not is it a utility. It’s a media-rich utility that satisfies about the emotional and functional need, et cetera. We call it discovery.” I think that’s perhaps one of the strongest bull cases here is that for product discovery, there is nothing quite like Pinterest in the funnel. For Google, Google serves demand fulfillment better than anything known to man. Facebook also serves discovery to a certain extent, but I think it’s not quite in the same way or as effective as Pinterest is. Pinterest is where you go to specifically look for something. Facebook you’re being shown products are you’re looking at other things. The Facebook Newsfeed is like the best ad format of all time but it can be a little disruptive.…

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