Evidence receipt / belief
Published · transcript-backedBen Gilbert: belief
11 Dec 2020 Acquired Airbnb
“I think an important thing to realize here too, the thing that scares me the most is, again, it’s a sword that cuts both ways.”
Source trail
Everything needed to verify it.
- Speaker
- Ben Gilbert
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 11 Dec 2020
- Publisher
- Acquired
- Episode
- Airbnb
Transcript context
…The new Zoom. They were growing at (I believe) close to a 200% growth rate going public. What is going on here? This company is shrinking. This company has slowed growth and is now shrinking. I think an important thing to realize here too, the thing that scares me the most is, again, it’s a sword that cuts both ways. 91% of the traffic to Airbnb is direct, it’s organic. It’s stuff they’re not paying for. They’re loosely paying in brand ads, et cetera. But, again, that’s the dream, that’s what you want. But anytime that they’ve tried to lean really heavily into a performance marketing like DoorDash, they have not been able to do that well. What I’m a little bit scared of is if they do want to turn on the growth engine and they do want to grow a lot faster than 30% year over year, are they going to be able to do that with precision and profitability? It’s not the muscle they’ve trained You have to imagine, it’s not like they haven’t been trying. It’s not like that they don’t know that their growth rate was slowing.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.