Evidence receipt / belief
Published · transcript-backedDavid Rosenthal: belief
28 Oct 2024 Acquired Meta
“There are markets in the world today where I think Meta has run this test, where if you turn off ads in the Meta family of apps products, engagement in those products actually goes down, which is just freaking wild.”
Source trail
Everything needed to verify it.
- Speaker
- David Rosenthal
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 28 Oct 2024
- Publisher
- Acquired
- Episode
- Meta
Transcript context
…And basically like that’s what happened. Flash forward 10 years, I open Instagram to get great product recommendations. Totally. It’s actually wild. I believe this is true. There are markets in the world today where I think Meta has run this test, where if you turn off ads in the Meta family of apps products, engagement in those products actually goes down, which is just freaking wild. You would think, oh wow. Now I get to use Meta products without advertising. No tax on me. I’m going to engage more. No, it goes down. That’s the definition of ads as content, if that’s actually the case.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.