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Published · transcript-backed

David Rosenthal: observation

25 Jul 2023 Acquired Nike

“The only way to describe him is he was like a descendent of the survivors of the Oregon Trail.”

— David Rosenthal

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Everything needed to verify it.

Speaker
David Rosenthal
Attribution
Verified speaker
Claim type
observation
Recorded
25 Jul 2023
Publisher
Acquired
Episode
Nike

Transcript context

…Strasser, we'll get into his contributions, but he is probably second only to Phil Knight in wheeling Nike into existence. We start, however, with the Shoe Dog story, the origin of Blue Ribbon Sports and actually a little bit before Shoe Dog starts in July 1948, when one Bill Bowerman becomes the head track coach at the University of Oregon. Bill was a legendary figure, in addition to being Nike’s co-founder along with Phil Knight. The only way to describe him is he was like a descendent of the survivors of the Oregon Trail. The cowards never started in the week died along the way was one of his favorite sayings. Bill's dad was the governor of Oregon. Bill fought in World War II as a major. He actually negotiated at the end of the war, the stand down of a German battalion. He's also such a character. He lived in a remote mountaintop in the Oregon mountains. The mail delivery people who would come up to his home kept knocking over his mailbox with their trucks. He rigged the mailbox with explosives to blow up the truck the next time it happens, and he literally blew up the truck, I mean the stuff you could get away with in the 50s. They do not make them like that anymore.…

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