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Brian Balfour: prediction

17 Aug 2025 Lenny's Podcast Why ChatGPT will be the next big growth channel (and how to capitalize on it) | Brian Balfour (Reforge)

“Things are changing dramatically on a week-to-week basis, so we'll see if they're able to press those advantages in a very clear way. But I think the window is very small for them if ChatGPT plays their cards right, because they clearly have the escape velocity right now.”

— Brian Balfour

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Everything needed to verify it.

Speaker
Brian Balfour
Attribution
Verified speaker
Claim type
prediction
Recorded
17 Aug 2025
Publisher
Lenny's Podcast

Transcript context

…And just the team. Just the team, part of the team. Yeah. We'll see. Things are changing dramatically on a week-to-week basis, so we'll see if they're able to press those advantages in a very clear way. But I think the window is very small for them if ChatGPT plays their cards right, because they clearly have the escape velocity right now. If they just keep pressing that advantage in the right way, I think it's going to be very hard for Google to counter in the amount of time that's left On the Claude piece, I'll just throw this nugget out, I had Mike Krieger on the podcast, Head of Product, CPO, at Anthropic, and asked him just, "You're losing to ChatGPT. How do you approach the future of Claude?" He very specifically said, "Yes, they've caught lightning in a bottle. This is just going to win based on what I've seen at Instagram. So we are specifically focusing on what is Anthropic and Claude incredibly good at, which is developer tools, coding, backend stuff." So they're actually leaning more and more into that. If you've seen the revenue recently, they're making, I don't know, approaching 10 billion a year or some crazy amount of money. They're actually doing super well, just in a different use case.…

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