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Published · transcript-backed

Ben Gilbert: prediction

30 Sept 2020 Acquired The NBA

“Because if you look at it this way, there’s an arbitrage opportunity available for the network to go and buy the rights to broadcast something at some price because they feel that they can get more advertising dollars out of those rights than anybody else because of some way that they’re uniquely positioned.”

— Ben Gilbert

Source trail

Everything needed to verify it.

Speaker
Ben Gilbert
Attribution
Verified speaker
Claim type
prediction
Recorded
30 Sept 2020
Publisher
Acquired
Episode
The NBA

Transcript context

…Wow. That is the biggest thing. If I’m the NFL or the MLB, I am terrified right now. I’m basically looking at game over in 10–20 years. What are they really competing for? Ultimately, things come down to dollars. Obviously, they’re competing for attention share. Are the NBA and call it NFL going after the same contract dollars for the broadcast rates? I think they actually are. Because if you look at it this way, there’s an arbitrage opportunity available for the network to go and buy the rights to broadcast something at some price because they feel that they can get more advertising dollars out of those rights than anybody else because of some way that they’re uniquely positioned. They have a certain amount of money to spend securing rights. Yup. Which is a fixed pool.…

Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.

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