David Rosenthal: belief

Transcript context

…I had no idea. And say, hey, can you guys engineer us something that would work here? And DuPont says, oh, well actually you have found us at the perfect point in time. We have a new type of plastic that we have engineered—polyethylene terephthalate or PET—that we think would be great for this application. It’s lightweight, it’s super strong, it’s really cheap to produce, and—here’s the kicker for Pepsi—we can send it pre-molded to all of your bottlers. So rather than your bottlers having to set up really expensive new production lines for these new bottles, all they have to do is just inflate the molds with air and then fill them up. Have you ever seen them inflate? It’s the coolest thing ever watching a two-liter bottle inflate.…

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