Evidence receipt / belief
Published · transcript-backedDavid Rosenthal: belief
24 Nov 2025 Acquired Coca-Cola
“The last one I would add is that other than software and technology products, this is the first real physical product I think we’ve ever studied on Acquired, where you can have both a low-selling price and high margins.”
Source trail
Everything needed to verify it.
- Speaker
- David Rosenthal
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 24 Nov 2025
- Publisher
- Acquired
- Episode
- Coca-Cola
Transcript context
…Definitely. The Pepsi challenge is what made Pepsi. Because there was a challenge to Coke and then all of Coke’s response, they made each other better. The last one I would add is that other than software and technology products, this is the first real physical product I think we’ve ever studied on Acquired, where you can have both a low-selling price and high margins. Oh, that’s interesting.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.