Evidence receipt / belief
Published · transcript-backedBen Gilbert: belief
24 Nov 2025 Acquired Coca-Cola
“I would say Goizueta, at least as it comes across in the book Secret Formula, did a very good job of managing up and making sure that Woodruff felt taken care of and informed.”
Source trail
Everything needed to verify it.
- Speaker
- Ben Gilbert
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 24 Nov 2025
- Publisher
- Acquired
- Episode
- Coca-Cola
Transcript context
…Yup. He’s a real dark horse candidate to be CEO. The person who everybody thinks is going to get the job is Donald Keough, the famous longtime president and COO of Coca-Cola. What Roberto does when he becomes CEO is he says, Don, you are my partner in crime. We are going to run this company as a team. You’ll be my president and COO. You are great externally. I’m great with the product and the strategy internally. We’re going to be a dynamic duo here. And ultimately Goizueta got it because he was Woodruff’s protege. I would say Goizueta, at least as it comes across in the book Secret Formula, did a very good job of managing up and making sure that Woodruff felt taken care of and informed. I could see that. So they go on to have a great run. One of the early things they do is they buy Columbia Pictures, the movie Studio.…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.