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Published · transcript-backed

Ben Thompson: belief

12 Feb 2026 Cheeky Pint Ben Thompson from Stratechery on AI ads, the end of SaaS, and the future of media

“I think OpenAI might be a bigger threat to Facebook than Google, something worth considering, but Facebook is obviously clearly spending to meet it.”

— Ben Thompson

Source trail

Everything needed to verify it.

Speaker
Ben Thompson
Attribution
Verified speaker
Claim type
belief
Recorded
12 Feb 2026
Publisher
Cheeky Pint

Transcript context

…They're really on it, yeah. That's always been very impressive to me. I think their ad model is underrated. The trick with them is keeping engagement. That's what makes the whole thing go. They've done a decent job of that. Hours spent in ChatGPT are hours not spent on Instagram or not spent…And I think that that's an underrated area. And I think they're kind of betting that, look, that's all fine and well today, but in the long run, this is an infrastructure game. We have cashflow to fund it and OpenAI doesn’t. I think OpenAI might be a bigger threat to Facebook than Google, something worth considering, but Facebook is obviously clearly spending to meet it. So Amazon. Amazon, there's a lot of fab capacity and power being spent on Trainium that one wonders could be better spent on other chips, but we'll see what happens. Aren't people happy with the Trainium chips?…

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