David Rosenthal: belief

Transcript context

…For a brief period of time, you could pick between one of two tire manufacturers. Bridgestone had a big issue. Almost everyone said, oh, we're going to move away from Bridgestone to Michelin. And Ferrari, and Ross Brawn in particular, realized, well, wait a minute. If we're the only ones that stick with Bridgestone, like, yeah, it's counterintuitive to do that because these tires apparently have a big problem. But if we send a bunch of engineers over there, they send a bunch of engineers over here, we can effectively have custom-made tires just for our car and just for Michael's driving style. And so they spent a year working together, basically getting to develop their own custom tires, whereas everyone else who were on the Michelins had to use this common denominator tire that worked with all the cars and all the driving styles. It's important. We should note here, for folks who are not deep F1 fans, I think maybe the only part of F1 cars that is common mandated across the whole league. Tires in the halo.…

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