Ben Gilbert: belief

Transcript context

…Then we did Amazon. I include Walmart and Amazon. I'm so glad we did Walmart first. That's why I have in my head, I was like, did we do two episodes on Amazon or three? We really did three. Episode one was Walmart. In order to understand the role of retail in America today, you first need to understand that everything we think of as a retailer or most things we think of as retailer, are actually discounters. I totally didn't get that before doing the Walmart episode. I was like, well, there are stores, like Walmart, Target, and there are department stores, which are more expensive and opinionated, and then the brands that have their own stores. I didn't conceptualize that the most common place that you buy things are actually discounters. Walmart was really the company that single-handedly created the wave of the modern store, period, which then Amazon could take digital. I was so blown away learning about Walmart, how much of a tech company they were. I think we said on the episode, and I still think that they were the first applied technology company in America.…

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