Evidence receipt / evaluation
Published · transcript-backedLenny Rachitsky: evaluation
20 Jun 2022 Lenny's Podcast Gibson Biddle on his DHM product strategy framework, GEM roadmap prioritization framework, 5 Netflix strategy mini case studies, building a personal board of directors, and much more
“about that yeah probably seen flix's stock history but the beginning of covid they thought they were going to have 8 million new members q1 2020 they picked up 16 million right so that was awesome So it was about that time that my perception as the product manager at Netflix was looking at the data focused on the non-member experience. I think his name is Eddie Wu.”
Source trail
Everything needed to verify it.
- Speaker
- Lenny Rachitsky
- Attribution
- Verified speaker
- Claim type
- evaluation
- Recorded
- 20 Jun 2022
- Publisher
- Lenny's Podcast
Transcript context
…Such a good reminder. Cool. Okay. Next one is something that you've shared is that during COVID, Netflix auto-canceled, apparently. something like half a percent of its members because they were inactive and so the question there would be how why do they do that and how would netflix have thought about that yeah probably seen flix's stock history but the beginning of covid they thought they were going to have 8 million new members q1 2020 they picked up 16 million right so that was awesome So it was about that time that my perception as the product manager at Netflix was looking at the data focused on the non-member experience. I think his name is Eddie Wu. And look at the data and he knows half percent of the members weren't actually enjoying the service like for a year. So they clearly had entered their credit card, their email a year ago, and then just forgot that they had the service. And so when he thought about it, he said, you know, I feel like it's the right thing to actually auto cancel people who aren't using the service they're paying. Of course, he was doing it at a time where there was great growth. Okay. So let's use the delight and hard to copy margin enhancing model. Is this a delightful thing to do? Absolutely. That's my question. I feel really good. Yeah. If a company's like, hey, here, take your money back. You're not using this thing.…
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