Evidence receipt / belief
Published · transcript-backedBen Gilbert: belief
19 Dec 2022 Acquired Holiday Special 2022
“In fact, I think we should probably be a little bit tighter on them, and shorter on them, and find more ways to make the sponsorship segments even more differentiated, where we're not just giving the high-level pitch on the company, but doing more Vouch Insurance 101–type stuff, where we can find a key insight with the company and story-tell that together.”
Source trail
Everything needed to verify it.
- Speaker
- Ben Gilbert
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 19 Dec 2022
- Publisher
- Acquired
- Episode
- Holiday Special 2022
Transcript context
…There were several years where revenue was zero. This was not a business. That's true. Who's to say that we necessarily have the business model optimized? Do I think that there should be more sponsorships and episodes? No. In fact, I think we should probably be a little bit tighter on them, and shorter on them, and find more ways to make the sponsorship segments even more differentiated, where we're not just giving the high-level pitch on the company, but doing more Vouch Insurance 101–type stuff, where we can find a key insight with the company and story-tell that together. I think leaning into the strategic differentiation that we have, and I know that sounds like jargon, but we're (I think) the only ones who work this closely with our sponsors. What does that enable us to do that no other podcast could do? I think that's the lens that I want to keep taking to it. To your point, the business is probably still unoptimized. It will probably grow directionally with the audience, but can grow in other ways, too. All right, David, what's next on the year in review agenda? Next we got talking about next year, 2023, looking ahead. Okay, first question for us. What episodes, topics, guests, are we thinking about? What's on the docket?…
Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.