Evidence receipt / evaluation
Published · transcript-backedJake Knapp: evaluation
13 Jul 2025 Lenny's Podcast Rapidly test and validate any startup idea with the 2-day Foundation Sprint (from the creators of the Design Sprint) | Jake Knapp & John Zeratsky (Character Capital)
“In this case, they interviewed four customers. Well, it looks like this is the right customer.”
Source trail
Everything needed to verify it.
- Speaker
- Jake Knapp
- Attribution
- Verified speaker
- Claim type
- evaluation
- Recorded
- 13 Jul 2025
- Publisher
- Lenny's Podcast
Transcript context
…[inaudible 01:22:17]. The conclusion at the end ... In this last column, there's a conclusion, hey, we interviewed ... In this case, they interviewed four customers. Well, it looks like this is the right customer. It looks like they have this problem, but everything else kind of didn't work about the hypothesis. Approach wasn't working, differentiation wasn't working. There's some mini hypotheses about the prototype itself. Just lots of red on here, so they sprint again and- Just zooming out for a second, this is a team who just started working on this new company. Sometimes it can feel slow. We talked about it feeling slow to go through all these steps, but they're only a week in. They've already built three prototypes, and they've tested those three prototypes with four real customers. They have this super detailed scorecard of here's what's working, here's what's not working. That's after a week. It's interesting how what can feel slow in the hour to hour actually can really speed you up in the weeks and months timescale.…
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