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Jake Knapp: recommendation

13 Jul 2025 Lenny's Podcast Rapidly test and validate any startup idea with the 2-day Foundation Sprint (from the creators of the Design Sprint) | Jake Knapp & John Zeratsky (Character Capital)

“The very beginning of your project, we recommend this kind of crazy idea that you clear your calendar.”

— Jake Knapp

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Everything needed to verify it.

Speaker
Jake Knapp
Attribution
Verified speaker
Claim type
recommendation
Recorded
13 Jul 2025
Publisher
Lenny's Podcast

Transcript context

…Let's talk about the Foundation Sprint. Walk us through the process. How does it start? What are the steps? The very beginning of your project, we recommend this kind of crazy idea that you clear your calendar. So the core team come together for 10 hours roughly and go through a sequence of activities so that we can make all of the key decisions together. I think a lot of people wonder as they're hearing this is why don't I just build something and launch it and learn?…

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