Tobi Lütke: belief

Transcript context

…I feel like every story is a fractal into other hours of other podcast conversation we can have. I know you have to go run this nine, 10, 10,000 person company and do real work. So I'm going to end it there. We got through almost everything I was hoping to get through, but there's infinitely more questions I still have. Just to maybe end it, is there anything you want to leave listeners with? Any last nugget that maybe you didn't mention? If I get to talk to again people who look at product and product management, here's my thing that I think maybe only implicitly came through in all this. Every product in the world, the quality at the end of the day is simply a reflection of how much the people who created it gave a shit about the product. And it is not possible to make great products if the people work on it do not give a shit about the product. And I actually think this is a very important role for product leaders to make sure that the team gives a shit. And I think this is something that can be done with building empathy for people using it, but also it can be done infectiously by the product leader. The product leader has to give a shit. Do not engage in product work on product that you don't care about because you cannot produce the thing that the person will give you a task is looking for. And I think again, so much goes into this unquantifiable conversation which we already had, but boy is that important because it just isn't about the brief document, it isn't about the aligning stakeholders. Sometimes in some places some of those things are aspects of it and I think they correlate sometimes with people. But I think the higher order bit is if you are in product, you have basically free roads. You have to have the team sits, look around corners that they don't see. You just have to understand this thing that's being done better than everyone else because that's a role. Now, you don't have to do this by yourself. Everyone on the team is of a resource to you and you can query them and therefore determine what is around the corners and so on. But in engineering and UX and so on, but that's very important. Second is you've got to be exothermically infectious with actually caring about this thing because just that one thing alone will make a 10 times better product. It's crazy how much of a change this makes. I feel like honestly what you're describing here is like founder mode, what the outputs are. Giving a shit, being exothermic excited and looking around corners. I feel like this is its own conversation here.…

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