Camille Ricketts: evaluation

Transcript context

…And then what do you do for them? Definitely making sure that there's enough incentive built in, right? Because like we said, it's not meant to be a transactional relationship, but we want them to feel like they are having a special experience, that they are connected with the company in a unique way. And it was so interesting to us how giving them the preview of features was so motivating to them and being able to use them and then give us feedback and feel really heard by the product team. So that was a big area of focus and I know that that still is and it's become even more of a robust conversation between the community and the team at Notion itself. And then also we would do these very special experiences where Ivan or Akshay or Simon or MLM who's the head of engineering there would be available for these conversations where they would answer questions and it would feel like a very proprietary space. I think that that was really interesting to people. And then of course the things that you would suspect around subsidizing events. Making sure that people felt that they were actually supported by us to throw these events. And then also promoting their work. So if you look back at the social media channels, so much of the focus is on putting the creations of the people we were working with front and center as opposed to talking about just what the company was up to. Have you ever written about just how to design an ambassador program or has anyone written about how Notion did this? Because this is really interesting.…

Stored transcript either side of the excerpt. The highlighted words are the published quote; the surrounding text is unedited source, never generated.