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Published · transcript-backed

Gibson Biddle: preference

20 Jun 2022 Lenny's Podcast Gibson Biddle on his DHM product strategy framework, GEM roadmap prioritization framework, 5 Netflix strategy mini case studies, building a personal board of directors, and much more

“I don't know if delightful is the right word, but if I didn't have a lot of cash, it would feel really nice to be able to use Netflix.”

— Gibson Biddle

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Everything needed to verify it.

Speaker
Gibson Biddle
Attribution
Verified speaker
Claim type
preference
Recorded
20 Jun 2022
Publisher
Lenny's Podcast

Transcript context

…So your question is, should Netflix have a lower priced advertising supported plan? Okay, great. Okay, let's do it. We'll DHM it. Would an ad supported plan that's lower price be delightful for customers, Lenny? I don't know if delightful is the right word, but if I didn't have a lot of cash, it would feel really nice to be able to use Netflix. Okay. So the possible delight is it might only cost you five bucks or who knows, it might be free. I don't know. But for a set of customers who are ad tolerant, that might be a reasonable trade-off, right? You don't have to pay 10 or 15 or 20 bucks. You could pay maybe five or two. I don't really know what the right price is. Okay. So the next one is, would Netflix be building hard to copy advantage if they did this?…

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