David Rosenthal: prediction

Transcript context

…Yes. But Walt realizes, just like the NFL did, that TV actually was a huge new opportunity. Walt says, "When television first hit, I went back to New York, and I spent a week in New York just to study television. I had the feeling then that it was important and that we ought to get in it." The feeling of the motion picture business was that television was something we should fight or we should ignore it and maybe it would go away or some darn thing. I said, television is going to be my way of going direct to the public, bypassing the middleman. I said, Roy, this television thing can be the greatest thing because we will be going direct to the public. And he also thinks it might be his ticket to financing the park. So ABC had been wanting to do something with Walt. I mean, lobbying over and over and over again because Walt did this one special a few years before. I think it was on NBC, not ABC. And it was great. Like, there is something very compelling about Walt Disney and Disney stuff in a television special.…

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