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Published · transcript-backed

Ben Gilbert: belief

16 Dec 2024 Acquired Mars Inc. (the chocolate story)

“I think as far as Mars thinking about, geez, we want some diversification hedge if people stop eating candy bars, they’re on a good trend there.”

— Ben Gilbert

Source trail

Everything needed to verify it.

Speaker
Ben Gilbert
Attribution
Verified speaker
Claim type
belief
Recorded
16 Dec 2024
Publisher
Acquired

Transcript context

…There you go. It fits with Starbucks brand ethos. It’s healthy. Honestly, I eat them all the time. It’s a five-gram sugar bar that’s super satisfying, that doesn’t leave my teeth feeling gross or make me feel like I ate something with a bunch of unnatural ingredients. I know it’s still a candy bar, but it’s a five-gram sugar candy bar. I think as far as Mars thinking about, geez, we want some diversification hedge if people stop eating candy bars, they’re on a good trend there. Which leads us to the final piece of the story, maybe, which is the biggest deal that the company has ever done or is attempting to do.…

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