Kristen Berman: belief

Transcript context

…And so, very tactically, the idea here is you add a step to your flow that asks the user some question that isn't actually something you need an answer to, but may get them to be more excited by finishing. Is that right? Exactly, yeah. And I would say probably most teams can do this. You can replace the carousel. The carousel is something where it tells you the benefit, but we want people to actively engage with the benefit so that they're thinking about how you can improve and affect their lives. So, you said it's worked a couple times. It probably isn't something that usually works. Is there experience like sometimes it may work, maybe worth trying, but usually probably won't work. Is that generally right?…

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