Evidence receipt / belief
Published · transcript-backedKristen Berman: belief
2 Oct 2022 Lenny's Podcast Using behavioral science to improve your product | Kristen Berman (Irrational Labs)
“I would say the activation milestone and the novel thing here is just getting really specific about this behavior, so much that if you're not arguing with your teammates, you're doing it wrong.”
Source trail
Everything needed to verify it.
- Speaker
- Kristen Berman
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 2 Oct 2022
- Publisher
- Lenny's Podcast
Transcript context
…I love confetti. Okay, so just to recap, there's the three Bs. Behavior, what is the behavior you're trying to change? And the way you described it sounds like the activation milestone. That's the way most companies think about that. Is that right? Yeah. I would say the activation milestone and the novel thing here is just getting really specific about this behavior, so much that if you're not arguing with your teammates, you're doing it wrong. About which behavior and...…
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