Nikita Bier: recommendation

Transcript context

…So this is actually a great segue to the final thing I want to make sure people understand is you help companies through this. Talk about how you work with companies where they can find you, what kind of companies you're looking to work with and how all that works. So I work across the gamut. Most of them are consumer mobile companies and there certainly are web ones too, but I work with companies across stages. Typically, I recommend that you don't book me unless you're venture backed because it's a little expensive. But my main goal when someone does seek my advice through intro is I try to make them 10 times back their money in the first 30 days. And so far I think I've managed to do that with anyone who's met with me. And that means get all the table stakes, grow things out of the way, at the minimum. Then identify two to three step function changes that could change their growth trajectory. And these are higher scope fundamental changes to the product. So I try to couple both, explain to them which direction I believe they should go, and it's a conversation and we talk about it. And then once they settle on a direction, I tend to get in the pixels. I go into Figma and we do a live session together and clean things up. I identify, "Oh, that's going to convert at this percent." And then I just manage all that. But yeah, it's generally post-series A. Some seed stage companies, and it's been really fun. It's kept my mind sharp on where the market is headed. I've also, over the years of building all these apps, I've accrued all these growth hacks that still nobody knows about. And so I share those when it's relevant for the company and it's been great. Dupe was one of them. I was advising Saturn. I rebuilt their Friend Finder. I think believe they're number one in the productivity section above ChatGPT as of today. But I think I've generally invested in about maybe 10% of the companies that seek out my advice. Amazing. Well, I know it feels expensive to some people, but if I were a company with cash, it feels like the best deal I could find someone like you to come in and actually help me think through deeply in the pixels how to make my thing work. So I think you're still undercharging and I hope you keep raising your prices because clearly there's a lot of demand. Nikita, this was incredible. I feel like people see you on Twitter and they're like, "Oh, this guy, he's such a jerk sometimes." But meeting you in person and talking to you, it's very clear. You're really a kind dude, really thoughtful. All your advice is based on real things you have done. It's not just you sitting around pontificating and I think that's incredibly valuable and I'm excited. People are tapping that knowledge and you're sharing it with people in a wider scale.…

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