Evidence receipt / belief
Published · transcript-backedAustin Hay: belief
13 Aug 2023 Lenny's Podcast The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)
“In terms of stack, again, we think about B2B and B2C. B2C I would say the stack was largely solved from 2017 to 2020.”
Source trail
Everything needed to verify it.
- Speaker
- Austin Hay
- Attribution
- Verified speaker
- Claim type
- belief
- Recorded
- 13 Aug 2023
- Publisher
- Lenny's Podcast
Transcript context
…Perfect segue to where I wanted to go, which is tooling and your recommendations and favorite tools. And so maybe we start with just what do you find as a good starting tool stack for people starting to think about MarTech and basically growth, and then what does it end up being generally? In terms of stack, again, we think about B2B and B2C. B2C I would say the stack was largely solved from 2017 to 2020. We've had like a renaissance of the data architecture, so what I'm going to do is I'm dig through B2C then and now and then we can go B2B then and now. Great.…
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